Forum Moderators: Robert Charlton & goodroi
I have haggled out the ‘measurable’ value of Page Rank on many forums as part of an article I wrote and here is a reasonable summary;
‘Google’s Page Rank system has it’s values as far as being a factor in the algorithms decision making but should in no way be considered a focal point of a meaningful SEO/SEM campaign. It is best used by webmasters in understanding the relevance value of a website and for identifying potential ranking bottle necks and red flags a site may possess. It’s mere existence denotes a value is inherent within SEO activities, but without a true measurable value, it is not a viable target for marketing investments’
If your activities and interest in PR don’t fall into the above, you may want to question the focus on PR in the first place.
I'm seeing a lot of this as well. On one of our sites we have PR4 and PR5 internally and PR3 on the home page. What we found is that the index page has many more IBLs mostly from very low PR sites. In other words I think you're better with 20IBLs averaging a PR4, than 3000 IBLs averaging PR2.
Probably half the people reading this just went "Well Duh!
yet my home page has PR 3
If it had PR 3 last year, it can be indefinitely higher by now, because there weren't normal toolbar PR update this year. Or may be just on February. All following updates didn't affect pages with already assigned PR, only new pages without one. So if your site is now PR 6, it's likely to show still PR 3 on toolbar but recently added second level pages with PR 5.
I'm not really concerned with what my site's PR is or with how to get more. I was just wondering if PR can be used as a traffic indicator like Alexa. Should one bother with a niche whose top sites are seemingly capped at PR5? (Not adult by the way.)
To me it just feels like authority sites should have a PR7 or more.
If you link to /index.html (or index.php or what have you) you're giving your pr to that page and not to [domain.com...] .