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Spam results reported to Google but no action taken

#1 site cheating happily in Goolge, why?

         

silverbytes

3:27 pm on Feb 21, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I saw this site hidding text with background color. As you know google spam report has an specific item that covers that issue:

[google.com...]

However no action was taken and site is happily #1 still.

Why Google doesn't hear spam reports?
What can you do in that case?

Liane

3:30 pm on Feb 27, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



3) be so good with your 'white hat' stuff that the 'black hats' can't come near you anyway

There you go! ;)

walrus

3:45 pm on Feb 27, 2005 (gmt 0)

10+ Year Member



My last post was not well thought out, hope it didnt seem sarcastic, i should have elaborated more i think.
Seems that perception of what is a scraper or crap clouds everything a bit as Bret reminded everyone early in the thread.

Is'nt automation the essence of the product that is Google, if its not automated then its not extrarordinary and not what Google was all about,maybe thats why they dont hand edit, they are probably torn between the revenues generated from scrap n crap and having a difficult time auto-filtering without taking a lot of good sites down with them.

Just Guessing

4:56 pm on Feb 27, 2005 (gmt 0)

10+ Year Member



Why don't Google take action?

Google answer this very explicitly themselves:

Google prefers developing scalable and automated solutions to problems, so we attempt to minimize hand-to-hand spam fighting. The spam reports we receive are used to create scalable algorithms that recognize and block future spam attempts.

So you have no reason to expect a hand penalty to be applied to your competitor.

So why haven't Google created an algorithm to detect and block hidden text?

There are 2 potential reasons:

1. It is very, very difficult to reliably unravel all the CSS,DHTML & HTML features that could result in hidden text.

2. Many, many sites would be penalised for accidental hidden text (although I'm not sure Google would worry too much about this) - have you checked every cell of every table of every page of every website to make sure you haven't slipped up somewhere?

Personally I hope they never attempt to penalise hidden text automatically. Firstly because the benefit that any of my competitors would get from using it is so marginal. But secondly, and more importantly, it would be one more thing for Google to get wrong - one more reason for your site to suddenly and inexplicably disappear from the SERPS. I would much rather compete with sites using hidden text than contend with the inevitable bugs that such an algorithm would bring.

Natashka

2:37 am on Feb 28, 2005 (gmt 0)

10+ Year Member



1) ignore and leave them up to their own demise (eventually the engine will get it right)

OK advice, though I still think that if "white hats" fought more often against "black hats" (not only in the virtual world but in the real one as well), the world would be a better place. Unfortunately too many people live under the slogan "why me? why should I care? life is too short. better somebody else". But that's my personal opinion and if somebody feels comfortable living and ignoring the injustice, that's their right.

2) if you can't beat 'em join 'em ... get disposable domains and do what they're doing too

NO WAY! the day this advice will be my only option to survive on the net, I'll start doing something else for living, but I will never go against my beliefs of what is right and what is wrong.

3) be so good with your 'white hat' stuff that the 'black hats' can't come near you anyway

This is an excellent advice! Actually, that's what I am doing on the Internet since 1998.

To another poster:

have you checked every cell of every table of every page of every website to make sure you haven't slipped up somewhere?

Sorry to disappoint you, but I bet on my sites you'll not find a single "stray" word of hidden text. On all sites and all pages.

vabtz

3:04 am on Feb 28, 2005 (gmt 0)



how is manipulating search engine results white hat or black hat?

you either do it or not. that hat crap has got to go

europeforvisitors

3:29 am on Feb 28, 2005 (gmt 0)



"SPAM: Sites Positioned Above Me..."

That tired cliché gets trotted out every so often that Webmaster World should have a macro button for the convenience of the black hats who use it. :-)

walkman

3:30 am on Feb 28, 2005 (gmt 0)



"how is manipulating search engine results white hat or black hat?"

white hat: pays to get directory links for Google only (regardless of what he might say here), uses an extra keyword on the title and a few more on the body.

need I explain black hat?

luckychucky

3:39 am on Feb 28, 2005 (gmt 0)

10+ Year Member



If I want to reach my customers because I have something genuinely honest and cool on offer, something surfers are definitely searching for, but Google renders me invisible unless I get backlinks from certain directories which require payment for inclusion--then I'm a black hat?

JerryOdom

5:16 am on Feb 28, 2005 (gmt 0)

10+ Year Member




how is manipulating search engine results white hat or black hat?
you either do it or not. that hat crap has got to go

Couldn't agree with you more. Last time I checked manipulating the search engines wasn't illegal. Who's to say people are cheating or not in building pages?

ogletree

5:31 am on Feb 28, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



The problem is that the cat is out of the bag. Everybody knows that you can make money on Google now. Or at least enough people know to make it very crowded. A lot of us have been making relatively easy money for a while and don't like it that others have found it out. I have seen (me included) spammers complain about spam. We just don't like that others are doing it or they seem to be making the same amount of money with less effort. Some of us have put a ton of work into making our spam and making it so that it ranks well and looks better than a scraper site or a site that just says "buy keyword look here for kw you can find more information about kw on forums and newsgroups." I hate to see some person rank with a site like that they put up in an afternoon. They may make more because they put up a zillion of them and never stop. I suppose I could do the same but I'm pretty lazy. I don't like to work.

garyr_h

5:40 am on Feb 28, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Being a white hat seo doesn't necessarily mean you are manipulating the pages at all. It just means you are giving the SE what they want.

If you did a site on Blue Widgets, you would put Blue Widgets in the title. How is that "manipulating" anything? Or are you suggesting we do like so many others and just put "Homepage" in the title instead?

walkman

5:51 am on Feb 28, 2005 (gmt 0)



"If you did a site on Blue Widgets, you would put Blue Widgets in the title. How is that "manipulating" anything? Or are you suggesting we do like so many others and just put "Homepage" in the title instead? "

No one said that that's bad at all. I was responding to someone said that he didn't see the difference between the black and white ones. I described what what I think a white SEO would do. The black one cloaks, hides text, has pages about Nelson Mandela redirect to v&a$ra etc. etc.

luckychucky

6:14 am on Feb 28, 2005 (gmt 0)

10+ Year Member



Walkman describes a perfect example: pages about Nelson Mandela that redirect to Via6ra. Our organic brains can tell in an instant what's blatant Spam. So let's say we want to help Google (and its competitors) design that into an algo. How do you get a computer to recognize the garbage that's so obvious to the naked eye, the flesh and blood eye?

AndyA

1:49 pm on Feb 28, 2005 (gmt 0)

10+ Year Member



Someone wrote that spam=sites that rank above yours, and that just isn't necessarily true. I'm all in favor of good old competition, as long as the playing field is equitable. But when I have a unique page, with unique content, and a unique title, I have a problem when spammy sites with hidden text rank above mine. In this case, there are several. One with text that matches the background of the page, another with micro text so small that it couldn't be read even if it were black text on a white background.

In addition to this, I have multiple pages that don't show the same thing to a regular browser as they do in Google's cache. Throw in dozens of directory sites that have scraped content from my page, and you find there isn't room for original content at the top. It's buried beneath all the useless cr@p!

Reporting this to Google does nothing. If Google truly wanted to present the most relevant results to its searchers, they would take care of these SPAM 101 sites immediately - but actions speak louder than words, so Google must not have much of a problem presenting this garbage to its searchers. I think people are going to start going elsewhere if this continues.

Just Guessing

3:27 pm on Feb 28, 2005 (gmt 0)

10+ Year Member



Let's fan the flames a bit more:)

Google doesn't differentiate between white hat spam and black hat spam. All attempts to deliberately improve your rankings are spam to Google.

That includes adding one keyword to a title to improve your ranking. It includes changing a <B> tag to a <H> tag because you think you might rank better. It includes even thinking about PR when selecting link partners.

That's why Google keeps adjusting its algo to try and block such spam attempts.

(lights blue touchpaper) Every member of this forum is spamming Google.

Maybe that's an exaggeration, perhaps one in a thousand isn't.

What Google thinks of as spam ranges from the manipulative, through the deceptive, to the illegal. That's where the white/black distinction comes in, but it's all spam to Google.

Do I like being thought of as a spammer by Google? No, I think the SEO I do is perfectly normal, professional and ethical business practice. But then, it's their search engine.

Google's guidelines (for what they are worth) only cover what to do to get spidered and included in the index, they do not condone any attempt to improve rankings, and they just warn you off some things that might (or might not) attract a hand penalty.

We choose whether to follow Google's guidelines. They have no control over what we can and cannot put on our websites, and we have no control over whether Google does or does not include our websites.

Many of us draw the line at doing anything deceptive - few of us draw the line at doing anything manipulative.

luckychucky

4:04 pm on Feb 28, 2005 (gmt 0)

10+ Year Member



One would think Google wants the most relevant sites to show up when someone searches for a keyword, and wants sites to clue them in, to give Google something to digest.

Assume you're unaware a thing called SEO even exists. You're the brick and mortar category killer in a company founded by your grandpa. You are the undisputed Micro Wodget industry leader, the Micro Wodget authority.

You hire a geek to usher your company into the digital age. Your new website contains simple, direct, honest text which says it all succinctly: "This is the best Micro Wodget on the market today. Notice the attention to detail, made to our exact specifications by precision machinists in Switzerland. And our price can't be beat."

3 months later and Google says you don't exist. What do you do? You change your text. Now it reads: "Looking for Micro Wodgets? We supply fine Micro Wodgets to fulfill any Micro Wodget application. We can also customize any Micro Wodget; just tell our Micro Wodget engineers your Micro Wodget needs and we'll have a customized Micro Wodget delivered to you within days. Our Micro Wodget prices can't be beat, so buy from the Micro Wodget industry leader"...and so on.

You pinch your nose and trade links with all your competitors in the trade, and submit to a ton of directories. Lo and behold it works. Now Google sees you, and when surfers search for Micro Wodgets, they see you, the true industry leader, in position one.

Are you a spammer, or Google's best friend, helping Google find and deliver the most relevant site in a search for Micro Wodgets?

Just Guessing

5:07 pm on Feb 28, 2005 (gmt 0)

10+ Year Member



If you were Google's best friend, would they slam you by changing the algo to downgrade reciprocal links and high keyword density?

cabbie

5:59 pm on Feb 28, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



The problem is that the cat is out of the bag. Everybody knows that you can make money on Google now. Or at least enough people know to make it very crowded. A lot of us have been making relatively easy money for a while and don't like it that others have found it out. I have seen (me included) spammers complain about spam. We just don't like that others are doing it or they seem to be making the same amount of money with less effort. Some of us have put a ton of work into making our spam and making it so that it ranks well and looks better than a scraper site or a site that just says "buy keyword look here for kw you can find more information about kw on forums and newsgroups." I hate to see some person rank with a site like that they put up in an afternoon. They may make more because they put up a zillion of them and never stop. I suppose I could do the same but I'm pretty lazy. I don't like to work.

Ogletree is my alias.

metrostang

6:16 pm on Feb 28, 2005 (gmt 0)

10+ Year Member



luckychucky, That paragraph looks like it came off the two sites that hold the top four positions in my industry. I'm usually #5 and #6 below them. The only difference is that there text is about twice a long and turns your stomach even more.

So far I've resisted the temptation, but the difference between being above the fold and below on the search page is many sales a day. Both sites should rank well otherwise and offer good products, but neither moved to the top until they stared posting these illegible paragraphs of spam. It doesn't appear to have hurt their sales.

I've increased my keyword density by other means and moved up also by using related words, but it looks like that will take you only so far with Google. I'm slowly coming to the opinion that customers don't really read your text or care what it says as long as you offer the products they are looking for at a fair price.

walkman

6:23 pm on Feb 28, 2005 (gmt 0)



"I'm slowly coming to the opinion that customers don't really read your text or care what it says as long as you offer the products they are looking for at a fair price."

I agree. if I'm looking for something specific I don't care to read 4 paragraphs of spam. Sadly, right now those pages are ahead in my field and I still can't rank for my name. I added 2-3 sentences. It's stupid and useless, but I have to make a living.

luckychucky

6:36 pm on Feb 28, 2005 (gmt 0)

10+ Year Member



Plenty of websurfer behavior studies bear this out. They track eyeball movements with sensors, and people scan a site, they don't read a thing. It all happens in a matter of seconds, that's all you get. The text (on a landing page - not the deep content articles) the text is there for spiders not surfers. The most effective sites, absent Google's existence, would all be pictures plus a few choice, very brief targeted sentence-fragments. When was the last time you saw a billboard filled head to toe with paprgraphs of text to read? Hell, look at Google's own landing page: simplicity itself. We'd all be goners if we followed Google's own example of site design.

luckychucky

6:43 pm on Feb 28, 2005 (gmt 0)

10+ Year Member



two sites that hold the top four positions

That's a huge chunk of the problem right there. 2=2, not 4.

zafile

7:05 pm on Feb 28, 2005 (gmt 0)



"I saw this site hidding text with background color. As you know google spam report has an specific item that covers that issue. However no action was taken and site is happily #1 still."

According to [men.style.com...] “Evil is what Sergey [Brin] says is evil.”

Hidden text and other kinds of spam are clearly defined in Google's guidelines. However, is that kind of spam EVIL enough to be filtered by Google?

You better ask Sergey!

zafile

8:15 pm on Feb 28, 2005 (gmt 0)



"Chris_R, some time ago on WebmasterWorld: If you are getting beat by hidden.text and doorway pages - you really suck at optimization."

I have deployed the recommendations at [webmasterworld.com...] . I'm happy with the overall performance of my Web sites. I have many pages targeting many search phrases which generate many referrals per day.

However, the main search term targeted via the homepage is still beat by some Web sites using hidden text and doorway pages.

I don't think Brett's recommendations "really suck". Instead, I think spam is what Sergey [Brin] says is spam.

So, we'll have to wait ...

idoc

1:15 am on Mar 1, 2005 (gmt 0)

10+ Year Member



When SPAM is all there is then will there even be such a thing as SPAM?

This kinda reminds me of three major league umpires interviewed before the world series some time back. They were each asked about their play calling:

Umpire 1 said: I call them as I see them.
Umpire 2 said: I call them like they are.
Umpire 3 said: They are what I call them.

I think Google is of the Umpire 3 type.

metrostang

2:12 am on Mar 1, 2005 (gmt 0)

10+ Year Member



Two sites holding the top four places is part of the problem. I've never quite understood supplemental listings. In this case the main and supplemental listing are the same exact page, only one word of the sub-directories is spelled with a capital letter. I'm waiting for the duplicate penalty to apply, but it's been that way for at least two weeks.

I quess I'll just write a spammy keyword filled paragraph and place it at the bottom of the page like my competitors. Apparently no one will ever read it anyway. It really was more enjoyable when I was just trying to provide my customers with a site that provided them with the information and products they desired and tried to make it as painless as possible. It was also more profitable.

luckychucky

4:18 am on Mar 1, 2005 (gmt 0)

10+ Year Member



Just a clarification: a keyword-filled paragraph need not necessarily be a spammy paragraph. I mean it'll be borderline spammy, but there are ways to do it tastefully nonetheless, if you give it some care and attention.

Yeah, supplemental listings are sooooooo pointless. If you're conscious enough to navigate to a site's landing page, certainly you can navigate the rest of the site to explore on your own. And without any question whatsoever, searchers are served far better if they're given an assortment of diverse single entries rather than a logjam of repetitive same-site pages in the serps. You'd think with all that PhD power over at Googleplex they'd have figured that one out, I mean it's so self-evident. It's a no-brainer.

BigDave

5:44 am on Mar 1, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



First off, Google really doesn't care if they have the *most* relevant page at the top of they SERPs in any given search.

What they want is for every searcher to be able to find a page, any page, that is relevant enough to satisfy the searcher.

Google is going to be less bothered by that on-topic spam page than having a porn site come up for a search on teletubbies. Off topic SPAM has a much higher importance.

But even if it is on-topic SPAM, and a quality site, Google does not want to be taken for a fool. If the site is really pushing things, and what they are doing is having an *actual* effect on the rankings, then they will hand edit if it is bad enough.

80% of the spam reports that I have made are gone within days. The rest were gone from the top within 2 updates. None of them have returned till they cleaned up their act.

How did I get a 100% success rate on my SPAM reports? By only reporting sites that are being very, very bad, and filing very detailed spam reports.

I have not reported any sites where I have not been able to honestly check off at least 1/3 of the check boxes on the spam report form. They all either practiced extreme cloaking or used deceptive redirects.

In the SPAM reports I detailed exactly what they were doing and how to reproduce the results, step by step.

luckychucky

5:48 am on Mar 1, 2005 (gmt 0)

10+ Year Member



check off at least 1/3 of the check boxes on the spam report form

Check boxes...Where do I find this form?

BigDave

6:07 am on Mar 1, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Where do I find this form?

Try searching for [spam report] in google.

This 121 message thread spans 5 pages: 121