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Google Extends U.S. "Patient Brokering" Ads Ban to UK

     
3:13 pm on Jan 8, 2018 (gmt 0)

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Google has extended the "patient brokering" ads ban from September 2017 in the U.S. to the U.K., bringing an end to what is often seen as a "deceptive practices."
Substance abuse is a growing crisis and has led to deceptive practices by intermediaries that we need to better understand. In the US, we restricted ads entirely in this category and we have decided to extend this to the UK as we consult with local experts to update our policy and find a better way to connect those that need help with the treatment they need. Google Extends U.S. "Patient Brokering" Ads Ban to UK [techcrunch.com]
3:46 pm on Jan 8, 2018 (gmt 0)

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paying around "$270, for a single clickthrough", that's insane. [techcrunch.com...]
 

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