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http://www.webmasterworld.com/google/4701559.htm [webmasterworld.com] by robert_charlton - 10:03 pm on Sep 13, 2014
(PST -8)
I get the distinct feeling that those asking for the update may not like what they get when it arrives :)
Now that the small businesses have been largely eradicated from the serps, it's time for Google to go after the bigger businesses. How else will Google continue to drive their growth in profits? Innovation? Google does not innovate but instead scrapes.
Google takes very slow and gradual steps to consume even more of the internet economy. Taking too big of a step in one swipe might cause too many ripples in the water. But with heavy lobbying efforts, and Google's close ties with the President's administration, I don't think they have much to fear at all.
Regardless of what damage Google's algorithm update does to the internet economy, and how it accelerates the consolidation of wealth online, it's perfectly okay for them to do it in the name of "quality." In fact, Google knows how to deliver quality so well that they fill up the organic serps with websites they own, invest in or are partners with.