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Europeans Reach Deal With Google on Searches



3:41 pm on Apr 15, 2013 (gmt 0)

WebmasterWorld Administrator brett_tabke is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month


Google has for the first time agreed to legally binding changes to its search results after an antitrust investigation by European regulators into whether it abuses its dominance of online search.

After a two-year inquiry, the European Commission has accepted Google’s proposed settlement, according to two people briefed on the agreement who spoke anonymously because the proposal was not yet public.

Google will not have to change the algorithm that produces its search results, the people said. Under the proposal, Google agrees to clearly label search results from its own properties, like Google Plus Local or Google News, and in some cases to show links from rival search engines.

The changes will not be widely seen for at least a month, while rivals and others in the industry can weigh in on the plan, in a process called market testing.

The biggest change has to do with search results related to topics like shopping and flights, a field known as vertical search. Google has been pushing into these areas, prompting complaints from competitors like Yelp and TripAdvisor who worry that Google will favor its own results over theirs.

If the proposal is approved after market testing, the European Commission will have succeeded in demanding far more stringent concessions from Google than did United States regulators, who in January closed a two-year antitrust investigation after finding that Google had not violated antitrust statutes. Google agreed to make some minor changes related to search advertising, but avoided a formal consent decree or litigation.


3:57 pm on Apr 15, 2013 (gmt 0)

5+ Year Member

Sadly, no teeth.


5:34 pm on Apr 15, 2013 (gmt 0)

10+ Year Member

For many search results Google produces only one organic result on the first page. Other results are paid. This will make an average Joe to think that those are organic.


7:16 pm on Apr 15, 2013 (gmt 0)

5+ Year Member

Clearly label


in top right corner

What a joke


12:54 am on Apr 16, 2013 (gmt 0)

WebmasterWorld Administrator incredibill is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

I'm not surprised as when I traveled Europe they labeled steps and curbs as the white paint wasn't sufficient they still painted "MIND YOUR STEP" so people would know it's a step and when there was a gap between two platforms in train stations and such it said "MIND THE GAP" like we all couldn't see the gap except the blind guy who couldn't read "MIND THE GAP" in the first place because it wasn't in Braille.

Not to mention the signs informing people that apparently didn't have the skills a grade school kid possesses to "look both ways" before crossing a street to "LOOK LEFT" or "LOOK RIGHT" before stepping into a crosswalk.



7:54 am on Apr 16, 2013 (gmt 0)

10+ Year Member

Well it's better than the FTC achieved - but that's not saying very much.

This amounts to: "It's ok to abuse your monopoly to the detriment of competitors - as long as you make it clearer to consumers that's what you're doing".

Which is something - but not much.


9:21 am on Apr 16, 2013 (gmt 0)

5+ Year Member

And the Americans have to be explicitly instructed not dry the cat in the microwave oven or that hot coffee may burn you, etc.
(By the way, it is the oversized gap between the train and the platform on certain subway stations that is the problem.)
But, to be serious, I want to express my regret over Boston.


9:52 am on Apr 16, 2013 (gmt 0)

WebmasterWorld Senior Member leosghost is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

I'm not surprised as when I traveled Europe they

They, being the English when you were traveling in England and reading all these notices in English in England..

Mainland Europe on the other hand, is the area(s) across the sea from England..where not only do these notices you read not exist..notices are not all in English, as were your examples..

Ireland and some Scandinavian countries are also in Europe but these too are separated from England by sea..

There may be notices saying "please mind the sea" when one leaves England nowadays..But there were not when I left over 25 years ago..

Are you sure that you ever actually got outside of London on your "travels in Europe"..Because until recently, all the other countries in Europe ( with the exception of Ireland ) only had notices to their citizens and tourists, in their own languages..:)

BTW..this too [webmasterworld.com] is in England..


6:35 pm on Apr 16, 2013 (gmt 0)

10+ Year Member



5:56 am on Apr 19, 2013 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month

@Leosghost, you seem to be ignoring the existence of Scotland and Wales (as well as the Channel Islands the the Isle of Man).

You mean either the UK or Great Britain, depending on exactly what you mean by Ireland.

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