Report: Google's Offer Extensions To Roll Out Before End Of February

[engine]

Google’s Offer Extensions, which pair ads in search result pages with Groupon-like deals and special discounts, is set to roll out to all advertisers by the end of February, according to an ad industry insider.

Report: Google's Offer Extensions To Roll Out Before End Of February [venturebeat.com]

[google.ca...]

[Sgt_Kickaxe]

There will be a new link within ads titled "view offer" which takes you straight to the offer page. This lets you promote your index page with the ad and a special promotion with the view offer button.

[skibum]

So when an advertiser uses this, does the advertiser pay for the ad click, give something away at around 50% off and pay Google another 25% off the retail price?