Google 's Bradley Horowitz Criticises Facebook and Twitter Over How They Work

[engine]

Facebook is the social network of the past, and the way it implements advertising doesn't really work, a Google executive overseeing the search giant's social-networking product said today.

Bradley Horowitz, the Google vice president of product for Google+, said Facebook isn't set up in a way that's compatible with the real world. People should be able to have a conversation with a certain group of friends without involving others. And they should be able to have real conversations, he said, not 140-character blurbs like Twitter.

"In designing Google+, we keep thinking about the real world, the way people actually are," Horowitz said today during a Business Insider conference in New York. "We're trying to make a product that's ergonomic for the way our attention is wired."Google+'s Bradley Horowitz Criticises Facebook and Twitter Over How They Work [news.cnet.com]

[SevenCubed]

Put a cage around the ring. Google staring down Facebook. Bing Scroogled Google. Facebook bit back at Zynga...round and round it goes.

+1

[engine]

A friend said to me the other day they tried G+ and it totally confused them. They told me they'd stick to FB.

[superclown2]

Bradley Horowitz, the Google vice president of product for Google+, said Facebook isn't set up in a way that's compatible with the real world.

Yeah, right. All those billions of members are just an illusion.