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Could a new Google tld change search forever?

     
2:39 pm on Jun 12, 2012 (gmt 0)

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With new TLD suffixes like .lol, .doctor and .security looming could a .google be a game changing search suffix? Whatever you're looking for just slap the .google at the end and voila? Want info on widgets --> widgets.google.

Which other vanity tlds could have the same impact if slapped onto keywords? Perhaps .shopping or .carrental? There is even the potential for MANY new search engines to spring up for niche topics.

Does anyone feel that vanity urls have legs as potential search game changers? google.com/finance would mean something entirely different than google.finance for example. If people enjoy swapping out the .com, it could be the biggest change to how we search online in a long time. With a high entry pricetag only those with deep pockets could partake. Potential end to small publishers($185,000 entry pricetag with $25,00 yearly fee)? There are some scary potentials here.

Personally I think the limit of 1000 such suffixes a year will mean a lot of frustrated people when they seek an ending that doesn't exist,yet.
9:20 pm on June 12, 2012 (gmt 0)

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The .biz and .info TLDs were a disaster (very cheap to acquire for spammers and hence rejected by mail servers) so why would other new ones matter? A little, probably, but I think most people would still look for .com or country TLDs.

I see a LOT of spam from google, which I can't filter on Originating IP because G says it's a privacy feature. If I saw any significant spam from .google - guess what? :)

Likewise the new proposed .finance and similar which seem to be about to launch on us.
10:37 am on June 13, 2012 (gmt 0)

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so why would other new ones matter?

They are unique to the company/brand, so they matter a great deal more than a generic .biz, for example.

If it's .google, you know it's google, and not a spammer. This applies to so many others, and not just google.

For example, .mgm could be latestmovienamerelease.mgm
11:49 am on June 13, 2012 (gmt 0)

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The one you need to worry about is "yourdomainsubject.google"..because where do you think that will be in the Google serps :)
11:58 am on June 13, 2012 (gmt 0)

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If it's .google, you know it's google, and not a spammer. This applies to so many others, and not just google.


If it's google.com, you know it's google, and not a spammer. These stupid extensions are just a cash grab by ICANN.
8:15 pm on June 13, 2012 (gmt 0)

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some interesting info ...

[bbc.co.uk...]