Frankly Google is jumping the shark and this weasel is not helping Google's cause at all. Time for the feds and EU to treat them as a threat.
"We know roughly who you are, roughly what you care about, roughly who your friends are."
"We can suggest what you should do next, what you care about. Imagine: We know where you are, we know what you like."
"I don't believe society understands what happens when everything is available, knowable and recorded by everyone all the time."
"When I walk down the streets of Berlin, I like history. What I want is for my computer — my smartphone — to be doing searches constantly. Did you know? Did you know? Did you know? This occurred here. This occurred there. Because it knows who I am, it knows what I care about, and it knows roughly where I am."
"The only way to manage this is true transparency and no anonymity. In a world of asynchronous threats, it is too dangerous for there not to be some way to identify you. We need a (verified) name service for people. Governments will demand it."
"If I look at enough of your messaging and your location, and use Artificial Intelligence," Schmidt said, "we can predict where you are going to go."
Since learning that Google catalogs all your searches and habits, I am no longer using gmail and only log in to see my adsense stats.