Forum Moderators: goodroi
It is a CBS MarketWatch article and it's title is, "Google positioned for IPO, seemingly". It was written on May 2, 2002.
I'm new to Webmaster World and I am not sure about the policy on posting links. However, sticky mail me and I will give you the link that I found. However, you can probably find it with a Google search.
Google boost rankings of Companies that are listed in the major stock exchanges.
just something to think about. :)
We dont know how much google is making or what their plans are so we dont know if IPO would be good for them however turning it down means somethings up. The company has already shown it is doing spendid to the public - us ;)
I have never really thought of whether an IPO is "good" for a company. I have only ever thought that it is good for the directors and share holders, who tend to make ridiculous amounts of money. That is the real purpose of an IPO, is it not - to make vast sums of money for the owners?
After the IPO, Google will be under much more pressure to increase revenue, which will mean more advertising, PFI and other schemes most likely. And that's not good for the company, or the web public; just the share holders.
Google is paying AOL for the right to plaster AdWords on their site and is either implicitly or explicitly giving them a share of the revenue. Maybe the 60 is guaranteed and the 100 is the upside.
We paid around 10 cents for our Overture clicks on AOL the last few years. Our AOL AdWords clicks now cost us around 40 to 50 cents.
My guess is that Google only needs to grow AdWords for their AOL deal to pay off. AOL traffic can stagnate, and will, but more AdWords ads and higher bidded ads will, I guess, make the 60-100 make sense.
"Wall Street rumours say the deal would be worth between $60m and $100m."
That sounds more to me like AOL are paying them...otherwise the deal would be *costing* Google $60-$100M, surely?
"Wall Street rumours say the deal would be worth between $60m and $100m."
Maybe what they're talking about is how much Google expects to make in AdWords income from the deal, and they're not talking about what they paid AOL.
Or the 60-100 number is what Google is clearing after their payments to AOL.
You're right, it's not clear at all.
are you suggesting a hand tweak or just the boost associated with being well linked due to being a major company?
Ciml, it's neither. I've seen enough evidence that sites(corporate)that are listed in the major stock exchanges have a slight advantage in ranking.
I've seen instances of a corporate site beat a 'gov' site inspite of the amount of links pointing to the gov site.
This is considering that the keyword(use to query) is not in the title, description, and in the body on both sites. It is logical then to surmise that the site that has the most back links will rank higher in this situation. But not in the case of public companies.