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Google is a method for reaching other websites. MSN is a destination and next year will be the method for reaching itself, a position Yahoo will enjoy for the coming year.
From the Seattle Post-Intelligencer [seattlepi.nwsource.com]:
Microsoft... hopes to have some of its own search technology development done in the next 12 months, Ballmer said. It will take longer to develop search technology focused on advertising, he told the advertising executives.
MSN will join Yahoo as both a destination and the method for arriving there (search).
Is it enough to be just a search engine?
Will the destination componenent make or break the search engine wars?
Google has been very successful partly because they did a better job finding and prioritizing relevant search results, and partly because they provided users with a clean, almost spartan interface. From a user's perspective that interface is clearly superior to the overcrowded "everyone screaming at the top of their lungs at the same time" atmosphere provided by Yahoo and MSN.
Because people have it in their mind that they need to go to www.google.com to find things. MS gets the people who don't think that.
Certainly gives great leverage and reason for MS to go this way then doesn't it?
That's about what 70% of the population?
MS is focused on money, if they can generate it through a search engine, then they'll do it. Whether they buy someone else out or not, the money they put in is all investment.
Realistically though at work the only add-ons we allow to IE is the Google toolbar. Why? Because its a fast tool to do searches plus it blocks pop-ups, something IE should do automatically. We have hundreds of users that usually use Google. Not because we force them but because Google is a great tool. Considering the business of writing newspapers and finding information this is very important. What we dont need, businesses and individuals alike, is a company like Microsoft forcing their ideas of security, because we all know MS absolutely stinks when it comes to that. If Linux gets going like they plan then Microsoft will have a big challenge on their hands. People will be able to run a FREE OS that installs easily (such as SuSE), and if CodeWeaver kicks it off they can run any software written for MS on the linux box. Plus of course theres tons of free Linux aps out there already. Microsofts OS's would then be for the weak minded or those that have no computer common sense at all.
I will never let MS take over my computers, keeping track of my name, personal information and with a SE of their own the stuff I search for. On my SuSE laptop I use nothing from MS. On my home pc Im slowly converting everything to higher security, which is doing away with IE, using Firefox or other similiar browsers. Why pay $600 for MS Office when aps like OpenOffice are for free? Have you checked your cookies or downloaded objects recently with IE? I bet you have tons of spies and damaged/unknown objects. Many machines need Spybot, etc to get rid of the constant hammering of spyware on MS. If MS was so great, why would this stuff be on your computer in the first place? Im hoping, along with the rest of the Linux lovers, that by the time all the API are figured out that MS will be finally put into its place. And yes, I used to really like MS... until I waste time and money on the MCSE and operating sytems and other software. They dont listen to their customers, they listen to that cash machine.
For more comments on MS check out:
[edited by: DaveAtIFG at 4:13 pm (utc) on April 3, 2004]
[edit reason] URL removed [/edit]
So I guess we'll have to wait and see for the "real" results.