Forum Moderators: martinibuster
As others have noted in the past it seems that Yahoo visitors don't click on AdSense Ads very much. I notice this phenomenon myself, but never thought how it could affect my AdSense earnings.
However, just last night I saw someone from Yahoo Corporate visiting one of my sites, and sure enough, they dramatically cut back on traffic to that site - I think they put some sort of filter on it. At any rate, I am now receiving only 1/10 of the traffic that I formerly got from Yahoo... and the surprising thing is my Google AdSense earnings has sky-rocketed.
Apparently the low click through rate from Yahoo visitors to that one site, had a negative impact on my AdSense earnings for ALL of my sites (three additional). So when Yahoo cut back on traffic it was supplying... my click through TOTAL Click Through Rate across all sites has increased by about 50%, and my TOTAL eCPM has increased by about thirty percent.
My question is, should I/we block ALL traffic from Yahoo... as "dead-beat" visitors from Yahoo tend to lower Google AdSense Earnings.
THANK YOU Yahoo! for providing me with this opprotunity to see analyze just how badly your traffic performed, and its coresp[onding negative impact it had on my AdSense earning. I should have realized it long ago myself.
While many publishers seem to be whining about "get rid of smart pricing;" I keep seeing Advertisers steadily increasing their bids to advertise on my sites...
Seeing how AdWords Advertisers wield the most say in AdSense the "pricing power" equation, and can determine what sites they wish to sponsor (their ability to ban up to 500 sites seems to be rather effective, judging by all the crying that I am seeing in this forum). Advertisers in my market niches are voting "Yes" for my sites!
So it appears that I must be doing something right... and hope those whom are having difficulties can solve your problems - That's all I was attempting to do - help some of you with the observations I had... But it seems you all have the answers...
Keep track of the trending of your imaginary stock,...
What imaginary stock?
It's called Aluminum Futures (COMEX:AFV5) traded on the COMEX Commodities Exchange
That's as productive as your commentary on this thread.
It's hard to be productive in what I consider a conspiracy theory with advice that could cause damage to people's income as blocking traffic coming from Yahoo is suicidal.
Yahoo was there before Google, never had any reason to suspect anything wrong from them, and they are still a driving force on the internet sending traffic to my web site albeit less than Google.
If Yahoo did play traffic games aimed at Google AdSense it wouldn't be a secret long and lawsuits would be flying between the giants, not to mention the shareholder revolt and overall meltdown in the industry. It just doesn't make sense and it wouldn't be good business for anyone involved, which is why you should be looking at the true issues and address them instead of leaping to illogical conclusions.
Apparently the low click through rate from Yahoo visitors to that one site, had a negative impact on my AdSense earnings for ALL of my site
Statements like this just don't make any sense except fot the fact that when you drop one segment of traffic the CTR doesn't take that traffic into account which might arbitrarily increase the percentage based on less traffic.
Let's play a quick math game here:
1000 page views from Yahoo, 100 clicks = 10% CTR
1000 page views from Google, 200 clicks = 20% CTR
However, combined it's 2000 page views, 300 clicks = 15% CTR
Therefore, removing Yahoo traffic raised your CTR to 20% while you lose 100 clicks.
What's wrong with this theory?
Heck, one of my channels today has 9 page views 11 clicks and 122.2% CTR!
Think if I block traffic from Yahoo that CTR will go higher?
I agree you may be having an issue with Yahoo traffic but you've decided to cut off your nose to spite your face instead of trying to see what's wrong with that traffic. Perhaps you should look at WHY visitors from Yahoo aren't clicking as perhaps they're coming from the wrong keyword or a secondary keyword and the ads for that page don't match that topic as well.
