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Adsense is changing the game. With a broader audience for text ads through google, will one see a significant deterioration in CJ and affiliate program advertisements?
Will advertisers scale back on the advertisements shown on Google content sites?
The last few days have been good .. how about some discussion on where this may be headed?
That said, for certain things, it is quite possible that CPC may indeed supplant CPA. These things could be where there are low commissions or where the affiliate programs are poor converting.
Like everything, really depends on your site, what you sell and how you present the information. On my site, I've plugged in the AdSense ads into content areas of my site, not the shopping areas (for obvious reasons). And I've been happy with the results so far, too, but also happy with affiliate sales, too.