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Google AdSense in desktop applications

     
8:58 am on Jun 14, 2005 (gmt 0)

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Hello there!

Let me in to your community about Google AdSense please :)! Thanks in advance :).

I need a suggestion about using of Google AdSense in desktop applications.

In example, I am developing of the program that uses Google Adsense Search form. People using this program make some search requests and their search will performed with Google and AdSense. For this I use the TWebBrowser Delphi component that is a simple wrapper of Internet Explorer.

Is it permitted or restricted? I asked Google support, but didn't get any answer :(.

Any suggestion is very appreciated.

Sorry for my poor English and thanks for any help.
jmykle

9:56 am on June 14, 2005 (gmt 0)

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Any adsense that is not on a web page is most likely against the terms of service, nice idea though.

Maybe there is another advertising service that would allow this, but I wouldn't try it without the express permission of the operators.

Nice idea though

11:22 am on June 14, 2005 (gmt 0)

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I'm sure that this is not allowed by Google. Otherwise we should have already seen hundreds of examples. There are networks allowing this or that they simply can't track how publishers send clicks then there we go AdWare! Scams like LOP and others. Real pain for the avarage PC user...
11:57 am on June 14, 2005 (gmt 0)

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You must ask Google.

Opera does it.

1:05 pm on June 14, 2005 (gmt 0)

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I seriously doubt that it's legal, just by using 1 simple delphi/windows function you could move the cursor of the mouse over an ad and simulate clicking it. And because TWebBrowser is just an instance of IE, there would be no way of telling it was an invalid/forced click. I think Google is quite aware of such possibilities when using a stand-alone program, and will not agree to such usage.
1:15 pm on June 14, 2005 (gmt 0)

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I could be wrong, but my understanding is that only premium publishers are allowed to do such things.

Even then, I seriously doubt G will allow it, the risk of being labeled as spyware (and thus associating Adsense with illegal activities) is real IMO (Opera does constitute an exception, though).

-k

1:16 pm on June 14, 2005 (gmt 0)

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You could always build in an RSS feed reader.....
2:23 pm on June 14, 2005 (gmt 0)

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trillianjedi:

why do u think so?

2:33 pm on June 14, 2005 (gmt 0)

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I would go for a strong NO, unless some G folk tells you it's ok.

The base for adsense marketing is TARGETED trafic.

G tells to advertisers they will only get targeted traffic, so every click paid is worth the expense.

If you think about it, your delphi component will encapsulate an IE thingy whose URL will be:

file://C:\temp\something.htm

How can the Adsense bot read that page to serve targeted traffic?

So, if Google gives you paying ads, it will be doing a very bad service to its advertisers, selling untargeted traffic at the cost of targeted traffic.

If, on the other hand, your program opens a web-base page (http://www.some where.com) then the spider could see the page. In this case, anyway the risk is to be mis-detected as fraudulent traffic and have your account terminated.

2:41 pm on June 14, 2005 (gmt 0)

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From the AdSense policies:

No Google ad or search box code may be pasted into any software application.

So putting it in a desktop app is against the terms and policies.

2:48 pm on June 14, 2005 (gmt 0)

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why do u think so?

Google are currently beta-testing AdSense for RSS feeds, which essentially puts AdSense on the desktop anyway. You just need a feed-reader inside your app to display ads and maintain a feed that's topical to the type of search users will be making using your app.

If your app is a generic search tool it won't work of course, but then I can't see much value in a generic google search tool anyway.

TJ

3:00 pm on June 14, 2005 (gmt 0)

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2 frox

My application works so: user make search request and his search word will be put into Google AdSense search form, it will generate the web page with search results and ads related to my account and my delphi component will show this page.

3:00 pm on June 14, 2005 (gmt 0)

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In other words, it doesn't show any local pages.
3:05 pm on June 14, 2005 (gmt 0)

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2 trillianjedi

You described almost the same I meant describing my application I think

3:28 pm on June 14, 2005 (gmt 0)

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You described almost the same I meant describing my application I think

Then I would wait until AdSense for feeds is launched properly, and see if you can build something that complies with it's TOS.

3:35 pm on June 14, 2005 (gmt 0)

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user make search request and his search word will be put into Google AdSense search form

Doing anything that will generate the AdSense for search results that is not the result of the user actually physically typing the keyword(s) into the unaltered (ie. the code exactly as provided by AdSense) search box is also against the terms.