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Abnormally low CTR today

         

catch2948

1:58 am on May 20, 2005 (gmt 0)

10+ Year Member



I noticed an abnormally low CTR for my network today ... Is anyone else seeing anything like this? Page impressions are normal, unique visitors are normal ... Just CTR is 1/2 what it normally is for a Thursday ...

driris

3:04 am on May 20, 2005 (gmt 0)

10+ Year Member



hi
since 3 days i am experiencing lowest ever ctr +
epc

hunderdown

4:18 am on May 20, 2005 (gmt 0)



Well, we are only a few days away from a full moon, and I always see a low CTR at this point in the lunar cycle.

Just kidding. CTR is a bit low for me too, but who knows why? And I bet there are plenty of others who could respond that it's unusually high.

jardin

4:33 am on May 20, 2005 (gmt 0)

10+ Year Member



My CTR has been so over the place, that I try not to look at it anymore. But yeah, it's really low today, considering it almost stabilized for *gasp* 3 whole days!

jim_w

4:41 am on May 20, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Ours was just a little below average for a typical Thursday based on March results. But I have advertisers turning off their ads on the weekends, so I have to figure out how many page views I have typically on the weekends and then create that new pages or add ads to pages that don’t have ads until I make up for the weekend losses.

Over the last 2 months, maybe longer, we have much better days on Tuesdays, Wednesdays, and Thursdays that the rest of the week.

jim_w

5:01 am on May 20, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I could not edit the message above, I waited too long. I looked at the March results because they were much higher than the April results.

europeforvisitors

5:09 am on May 20, 2005 (gmt 0)



My CTR has been down slightly for the past three days.

EPC is also down a couple of cents.

Nothing dramatic, as far is I can see--just the usual swings from the norm.

Swebbie

6:37 am on May 20, 2005 (gmt 0)

10+ Year Member



My CTR has actually been slightly up the last few days. Probably just goes to show that there are way too many variables involved to get any kind of handle on trends from just a few days' worth of stats. It's hard to step back and take the long view, but it's essential unless you have lots of Prozac handy.

grandpa

8:33 am on May 20, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



I can't believe I'm about to write this...

My CTR for Thursday is above the averages for the month. For the first time since Oct 2003 I have broken the $5.00 /day barrier. Smashed it, in fact. The CTR is comparable to Thursday of two weeks ago, but the earnings two weeks ago were far less. Thursday last week CTR was ridiciously low, as were earnings. Around here that is called normal.

OK, somebody shoot me now.. please

Nikke

8:53 am on May 20, 2005 (gmt 0)

10+ Year Member



too many variables involved

So true. I manage two AdSense accouunts. One is my own (instaded in July 03) and one is a customer's (from December the same year). My own account makes a healthy if not excellent amount of money and covers ads on 6 sites (one multy topic. The customer's account is running ads on 3 high volume niche sites but actually only pulls in 200 $ a month (there aren't too many advertisers in the topics the sites cover).

Now, on 05/05/05 the customer's wasn't hit at all. Actually it hat better figures on the disaster date and on the following two days than ever before.
My own account had terrible figures for those three days.

And yesterday's figures looks just as disastrous as 05/05/05 for my own account, while the other account had another all time high.

jim_w

10:10 am on May 20, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



bang grandpa

Consider yourself shot ;-)

GuluGulu

10:17 am on May 20, 2005 (gmt 0)

10+ Year Member



Yes, it is much lower, almost half, for me too.

oddsod

11:32 am on May 20, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Something did happen on Wednesday and while CTR is within normal fluctuations eCPM has dropped a sharp 30% on one of my accounts. Other accounts seem unaffected. Haven't been able to put my finger on the problem.

nutsandbolts

11:34 am on May 20, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Very low Thursday...

valeyard

11:36 am on May 20, 2005 (gmt 0)

10+ Year Member



I think there's a delay in the aggregate data.

My aggregate report is showing normalish impressions but CTR and earnings about a third of what I expect for a Friday.

When I check my channel report it looks much more normal - in fact one single channel shows more clicks and more $ than the aggregate report is showing in total.

oddsod

11:37 am on May 20, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



valeyard, speaking for myself I'm only referring to "complete" days. I hope others are too. Because of lags in updating different columns it is usually pointless to discuss current day stats.

grandpa, welcome to the club. And I hope the figures keep getting better as the higher they are the more you'll get pulled into threads like these ;)

elfred

12:37 pm on May 20, 2005 (gmt 0)

10+ Year Member



CTR depends a lot on the ads shown, and I can experience big variations for it. Just like it happens for EPC. What has always been easily predictable was the number of impressions. Since may, 17th, AdSense started reporting a pretty much lower number of impressions. Web server stats say that there was, actually, an increased number of visitors and of page views. Because of this much lower number of impressions reported by AdSense, the CTR seems to be the same as usual, but it is not if I compare clicks to the number of unique IPs.
Starting from the 17th, the number of reported impressions is pretty much lower than expected. And the number of clicks too.

Arkanoid1984

12:53 pm on May 20, 2005 (gmt 0)

10+ Year Member



Thursday May 19 and Thursday May 5 are my worse days of the month.:(

kokaroach

1:25 pm on May 20, 2005 (gmt 0)

10+ Year Member



Hmmm, my stats for Thursday are showing normal, maybe a slight fluctuation downward but the day before made up for it since earnings were up.

IMHO (and I'm not trying to offend) are you all reading a little too much into this? I'm sure most here would agree on one thing - the numbers will fluctuate, but what's important is how the averages translate into income at the end of the month.

If this is just a one day thing it's not going to make a huge impact, but if it's the beginning of a downward trend then it will be time to worry. Unfortunately we won't know until after the weekend because this seems to be when the wildest fluctuations occur, for me anyways.

K

tstaheli

1:36 pm on May 20, 2005 (gmt 0)

10+ Year Member



Can anyone say episode III....

oddsod

2:34 pm on May 20, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I've seen some dumping on three accounts. It's always nice when eCPM jumps to 200% of average - even if it's for a brief while in the middle of the day ... :)

elfred

2:47 pm on May 20, 2005 (gmt 0)

10+ Year Member



I'm not talking about a lower CTR, but of a much lower number of impressions. Since my website is access from all over the world, I might be experiencing some kind of AdSense issue (or change) only related to some geographic regions. For example: I receive accesses from Russia and Japan and it might be that AdSense is now handling such countries in a different way. What I'm sure about is the the 17th is the day when the sudden lower impression count appeared. And it is still there. There is a jump, a discontinuity somewhere in the behaviour of AdSense.