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so google pays 35% to webmasters. Am I missing something? Their non-adwords revenue is symbolic.
Great quarter for G by the way. They better keep surprising though...
I haven't dug that deep into financials, though, so I may be wrong.
Traffic Acquisition Costs, the portion of revenues shared with Google’s partners, increased to $378 million or 77% of Google Network revenues. This compares to total payments to partners of $216 million in the fourth quarter of 2003, or 85% of Google Network revenues.
So, they paid "partner sites" 85% of total Network revenues last quarter, and 77% of total Network revenues this quarter, a decrease of 8% to adsense partners. Am I reading this right?