Welcome to WebmasterWorld Guest from 23.20.18.183

Forum Moderators: incrediBILL & martinibuster

Message Too Old, No Replies

Yesterday's EPC was about 25% of the previous day

     
4:19 am on Jun 28, 2004 (gmt 0)

Preferred Member

10+ Year Member

joined:May 12, 2004
posts:390
votes: 0


I'm not normally one to cry wolf when I have a bad EPC day, but yesterday's EPC was outrageous (about 25% of the previous day). (Clicks were the same, well into quadruple figures).

I'm wondering if this was seen by others as well or if this is smart-pricing biting me in the proverbial buttocks.

4:48 am on June 28, 2004 (gmt 0)

Senior Member

WebmasterWorld Senior Member annej is a WebmasterWorld Top Contributor of All Time 10+ Year Member

joined:Feb 17, 2002
posts:3318
votes: 0


I was about 2/3 of usual for the same clicks. Hopefully it's not a new trend.
7:52 am on June 28, 2004 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month

joined:Nov 6, 2003
posts:1148
votes: 23


Hmm strange things.

I have the same no of ad viws, but my no of clicks is 1/3 lower :(

This is for 26 AND 27 june.

7:56 am on June 28, 2004 (gmt 0)

New User

10+ Year Member

joined:Sept 10, 2003
posts:21
votes: 0


stats seem fine to me!
8:06 am on June 28, 2004 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member

joined:Apr 30, 2003
posts:1067
votes: 0


Been my best day in months!
8:16 am on June 28, 2004 (gmt 0)

New User

10+ Year Member

joined:Dec 4, 2003
posts:24
votes: 0


mine are low as well.
8:49 am on June 28, 2004 (gmt 0)

Junior Member

10+ Year Member

joined:Jan 30, 2004
posts:196
votes: 0


don't know about that day, but my monthly is about 20% lower than average. Since I don't have data from last year, nothing to compare it to...
9:14 am on June 28, 2004 (gmt 0)

Preferred Member

10+ Year Member

joined:Apr 24, 2003
posts:544
votes: 0


The 26th had a 4 times higher EPC then what i usually make on average. Then I have days were i have 4 times less then the average.

I only compare long term figures, daily stats fluctuate way too much to make me sweat. So often i thought oh no now it is only downhill just to see the following day a sharp rise again. All in all, since i joined the income is steadily increasing for me.

regards
viggen

9:34 am on June 28, 2004 (gmt 0)

Preferred Member

10+ Year Member

joined:Mar 5, 2004
posts:433
votes: 0


Same here: EPC is 50% of usual on june 26 and 27 :-(
9:40 am on June 28, 2004 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member

joined:Jan 22, 2002
posts:959
votes: 0


Depends on your industry. Travel sites could be doing well, while other industries are quieter at this point due to summer holidays/people travelling/away from the college computer and so on....

I don't expect to bounce fully back until August...

9:55 am on June 28, 2004 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member

joined:June 27, 2003
posts:835
votes: 0


i am in education niche....don't expect bounce back till mid-sept.
9:56 am on June 28, 2004 (gmt 0)

Full Member

10+ Year Member

joined:Mar 5, 2004
posts:215
votes: 0


My EPC and CTR raised, so it must be good changes... ;)
10:11 am on June 28, 2004 (gmt 0)

Junior Member

10+ Year Member

joined:Feb 24, 2004
posts:42
votes: 0


Everyone has good and bad days, personally the 26th was my best day ever!
10:53 am on June 28, 2004 (gmt 0)

Preferred Member

10+ Year Member

joined:July 14, 2003
posts:581
votes: 0


That day wasn't statistically significant for me. CTR was in the middle of its normal range and EPC was at the high end of its normal range.
12:25 pm on June 28, 2004 (gmt 0)

Preferred Member

10+ Year Member

joined:Mar 23, 2002
posts:602
votes: 0


Worst day ever...in 12 months. Have to wonder if effect of people turning off javascript but impressions seem about right. Lowest epc ever, and well out of the norms.
12:29 pm on June 28, 2004 (gmt 0)

Preferred Member

10+ Year Member

joined:Mar 1, 2003
posts:533
votes: 0


On just that particular day I had earnings about 1/5 of usual with all other factors being normal or slightly better than average. Before and after that day earnings appear to be as usual.
1:15 pm on June 28, 2004 (gmt 0)

Junior Member

joined:May 11, 2004
posts:41
votes: 0


You are right. Earnings have dropped drastically in the past few days.... :S
1:58 pm on June 28, 2004 (gmt 0)

Senior Member

joined:Oct 27, 2001
posts:10210
votes: 0


My EPC was up slightly yesterday, and today (so far) it's the highest in quite a while.

On the other hand, my EPC for the previous 7 days was slightly less than the average for the current month, and my EPC for the current month is very slightly less than my EPC for last month. So it's likely that the improvement in the last 36 hours is an anomaly, and that such short-term changes don't represent any kind of trend.

Similarly, it's likely that the current month's slowdown has less to do with Google than it does with the marketplace. (I have a travel-planning site, and many vacationers have already planned their summer vacations by now. Based on past experience, I'd expect booked revenues--and possibly AdSense earnings--to climb again in September as people return from the beach and plan fall travel to the destinations that I cover. But if there is a revenue increase, it won't be a trend; it will reflect normal season variation in supply and demand.)

2:34 pm on June 28, 2004 (gmt 0)

Senior Member from US 

WebmasterWorld Senior Member 10+ Year Member

joined:Aug 27, 2003
posts:1597
votes: 0


Over all, our income is increasing month after month. No cause for alarm when stats goes down in a day or two but bounces back up afterwards.
2:45 pm on June 28, 2004 (gmt 0)

Preferred Member

10+ Year Member

joined:Mar 23, 2002
posts:602
votes: 0


Alika would normally agree with you, however this day was a huge difference. CTR stayed up but EPC was less than 40% of already lower epc this month. Revenues and EPC move all over but th lowest of low tend to jump out at you.
4:16 pm on June 28, 2004 (gmt 0)

Preferred Member

10+ Year Member

joined:Jan 23, 2004
posts:435
votes: 0


My EPC increased about 65% starting June 25th. Perhaps Google adjusts EPC using "smart pricing" every so often in a manner similar to the way they adjust search engine ranking.
10:07 pm on June 28, 2004 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member

joined:Mar 12, 2004
posts:1355
votes: 0


I agree that Google must have made an adjustment to their smart pricing. EPC has plummeted for me, but for others it has gone up. Can't imagine why it would be smart for my sites to have such a low EPC. Sure wish there was an alternative....
10:31 pm on June 28, 2004 (gmt 0)

Full Member from NZ 

10+ Year Member

joined:July 28, 2003
posts:298
votes: 5


I don't usually post on this kind of thread, but since I have stats from June 2003 I can say that this was the lowest CPC and CPM month I ever had.

Although not a reason to go crazy removing AdSense, it's not something that makes me happy. I've seen better payouts before.

11:33 pm on June 28, 2004 (gmt 0)

Junior Member

10+ Year Member

joined:Aug 31, 2003
posts:101
votes: 0


My EPC has remained the same but my click-through rate has halved. Strangely this began when I signed the new terms.
11:49 pm on June 28, 2004 (gmt 0)

Senior Member from US 

WebmasterWorld Senior Member ken_b is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Oct 5, 2001
posts:5760
votes: 81


I'm seeing really wild swings in EPC on some pages. CTR swings less but those swings seem to cover a wider selection of pages.

It seems like the higher my EPC is, the lower my CTR is. Rather interesting to ponder.

The result is that my effective CPM is with-in pennies of previous months.

11:51 pm on June 28, 2004 (gmt 0)

New User

10+ Year Member

joined:Oct 15, 2003
posts:37
votes: 0


That date ain't that bad from me but the day before was good.

I find this month EPC was generally lower than last month though.

12:19 am on June 29, 2004 (gmt 0)

Senior Member

WebmasterWorld Senior Member annej is a WebmasterWorld Top Contributor of All Time 10+ Year Member

joined:Feb 17, 2002
posts:3318
votes: 0


It seems like the higher my EPC is, the lower my CTR is. Rather interesting to ponder.

Or is it the higher your CTR the lower the EPC? Something else to ponder.

3:05 am on June 29, 2004 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member

joined:Nov 3, 2003
posts:1092
votes: 0


I have to keep adding more pages to keep the same overall daily earnings stable . . .

it is not flip on the ads and sit back and wait

3:09 am on June 29, 2004 (gmt 0)

Full Member

10+ Year Member

joined:July 11, 2003
posts:291
votes: 0


26 and 27 was our best days ever. We normally have very low traffic over the weekend and the ads are well targetted and EPC and CTR was very high.
2:37 pm on June 29, 2004 (gmt 0)

Senior Member

joined:Oct 27, 2001
posts:10210
votes: 0


My EPC was up a bit yesterday, CTR was solid, and revenues were higher than they'd been in recent memory even though traffic was a smidgen less than it usually is on Mondays.

Yesterday was also my first full day with image ads on the home page, so I wonder if the image ads were a factor.

This 54 message thread spans 2 pages: 54