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What's up with AdSense These Days?

Have you experienced low earnings?

         

cyberprofit

6:37 pm on Mar 15, 2004 (gmt 0)

10+ Year Member



I am wondering what is happening with Google these days. Many are experiencing low adsense clicks resulting from a reduced number of clicks spawned by shifting pages in the SERP. I was called by a friend of mine who has whose adsense revenue dropped by over a half yesturday Mar 15th. Similarly... several of his other client sites have experienced the same... all in the same day! Have any of you experienced the same? Is there an active update taking place where data is shifting between the datacenters? Could this be the reason?

dinehart

6:54 pm on Mar 15, 2004 (gmt 0)

10+ Year Member



We have experienced the exact same thing. Our adsense revenue dropped in half. Obviously something changed.

trev0006

7:02 pm on Mar 15, 2004 (gmt 0)

10+ Year Member



same here.

cyberprofit

7:05 pm on Mar 15, 2004 (gmt 0)

10+ Year Member



No-one seems to know what the heck is going on. Is this a due to an active update in progress? Data shifting? Who the heck knows anymore. I am sick and tired of having to go through this seeming month after month for the last four months. I understand the need to serve fresh relevant results, but it seems that Google continually goes too far in their attempts to fix "what is not broken".

Their absence of representation is quite appalling... if not outright what I would consider the anti-thesis of good customer relations values. No wonder it's not a strange thing that mnay... I mean many webmasters are now actually blocking Googlebot from crawling their sites, and allwoing Yahoo to crawl! I think the frustration is EVER GROWING in the webmaster's community.

Mentat

7:17 pm on Mar 15, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



1. low revenue :(
2. my stat is upgdraded like hell :( 2-6 hours..
Until 3 days ago was hourly

aris1970

7:56 pm on Mar 15, 2004 (gmt 0)

10+ Year Member



I have exactly the opposite experience. My revenues have increased by 25% for the last 4 days but the updating of stats is slower indeed.

Jenstar

8:24 pm on Mar 15, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I am having the same experience as aris1970, things are looking good.

But based on my past experience, nearly everytime a thread similar to this comes up, I am experiencing the exact opposite. That makes me think it is normal fluctuations in bidding values, campaigns that may or may not be active, your clicks, etc.

hooloovoo22

8:33 pm on Mar 15, 2004 (gmt 0)

10+ Year Member



I guess it may be time to join the chorus...

I never take part in these threads and chalk it up to many factors of which we cannot possibly track accurately.

However...
there do seem to be obvious trends that do not follow any kind of apparant logic.

EPC and effective CPM do not typically vary this much (spikes in graphs point it out very clearly). Couple that with the fact that many people complain usually around the same time - I don't think it's coincidence or "many factors" or just some chiming in.

Maybe if you're large enough you don't feel it, but it will sure be nice to see some detailed stats because I'm tired of flying blind.

dmedia

8:37 pm on Mar 15, 2004 (gmt 0)

10+ Year Member



Many many months ago when the handwriting was on the wall I decided to expand beyond my original core site .. the one I'd invested most of my webmastering efforts since 1999 .. in essence put a greater diversity of eggs in my basket .. differant topics .. niche sites .. employing a variety of design and SEO tactics.

The result is some of my sites go up, while others go down during the upheaval du jour .. it's an awful lot of work to maintain but it's a strategy I recommend to others who wish to sleep more soundly while sustaining (and growing) revenue.

Not that I don't have my daily Google grumbles like everyone else .. most pointedly the STATS DELAYS that I'm now measuring in days not hours.

My guess is G is having issues regarding keeping up with all that data, both in serps and ad/sense/words

annej

9:50 pm on Mar 15, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I have exactly the opposite experience. My revenues have increased by 25% for the last 4 days but the updating of stats is slower indeed.

Mine had been down since around the first but have been up the last 4 days as well. I was hoping it was because of some changes I made in positioning my ads but perhaps it is just part of the normal ups and downs.

expert_21

9:56 pm on Mar 15, 2004 (gmt 0)

10+ Year Member



mine have more clicks, more page impressions, but roughly the same earning/day. Nonetheless, the earning is still higher than last month. I think we should all wait and see, before starting another thread (of the many) on lower adsense.

markus007

10:00 pm on Mar 15, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Everyone seems to think that once adsense bot comes around it targets 1 phrase. What i've seen is adsense bot comes around and picks out 8-10 phrases and then displays ads for those phrases and rotates them. In the last 24 hours i've started seeing adsense display ads i've never seen before, for phrases that where never targetted before, resulting in a big hit to EPC

photonstudios

10:30 pm on Mar 15, 2004 (gmt 0)

10+ Year Member



Mine is inecreased 50%....

ControlEngineer

11:29 pm on Mar 15, 2004 (gmt 0)

10+ Year Member



My CTR and $/click have both increased a large amount. The $/C has been on a slow increase since July, but now the curve is getting steeper. My impressions have been increasing, but my site has grown.

runboard

1:05 am on Mar 16, 2004 (gmt 0)

10+ Year Member



My reported impressions have been a lot lower than what my own stats say. Adsense reported impressions always were about 70-80% of my own stats, but for the last few days, it's more like 50-60%. EPC and CTR still the same, but earnings down by a lot (due to that impressions decrease).

morpheus83

4:02 am on Mar 16, 2004 (gmt 0)

10+ Year Member Top Contributors Of The Month



My revenues had increased by around 25 %. But today the revenue fell by 50 %. Waiting for Adsense to offer CPM based payments :-)

HeyJim

4:35 am on Mar 16, 2004 (gmt 0)

10+ Year Member



My Adsense revenue was better last month than the previous month and this month is running way ahead of last month. I keep my sanity by only tracking monthly figures. Is it really important to spend time tracking daily fluctuations?

mmarlor

1:27 pm on Mar 16, 2004 (gmt 0)

10+ Year Member



Bah. Earnings up, earnings down.. such a common thread :-) My own experience is that earnings are generally good on weekdays, poor on weekends - but if it's big news, weekends look good too.

For me, I find it's content, content, content. If traffic goes up for a particle article, earnings go up. Traffic goes down, earnings go down. It averages out in the end.

It all is very relative to your site design (does it encourage visitors to stay and browse around?), content quality (do they like what you publish?), search engine placement (but this is more a general traffic thing), and .. err.. so many other factors. My general experience, though, is that AdSense revenue itself isn't typically "down" - it's just having a rest :-)

jabberwookie

6:03 pm on Mar 16, 2004 (gmt 0)

10+ Year Member



I average 100K impressions/day across several very different topics and have noticed a significant downward trend in earnings since the last week in Feb.

Plus my stats are generally 24 hours behind and I've seen updating of impressions totals 10-14 days after the fact.

androidtech

3:06 am on Mar 17, 2004 (gmt 0)

10+ Year Member



I mean many webmasters are now actually blocking Googlebot from crawling their sites, and allwoing Yahoo to crawl!

Cyberprofit,

What does blocking the Googlebot buy you? Does it improve your rankings in Yahoo? I can't fathom that.

To others, mid-February marked the beginning of a steep decline in earnings that still continues. We are actually replacing AdSense on some sites, the really poor performers, with other feeds.

Thx.

my2cents

3:23 am on Mar 17, 2004 (gmt 0)

10+ Year Member



Mine are down as well. It seems that when checks are posted, revenues are down for a few days, and then jump back up. Tracking also shows that updates to my account are erratic after revenue posts. Usually there are earnings logged at least every hour, and during these posts, 5 or more hours may pass before my account is updated.

jimh009

4:48 am on Mar 17, 2004 (gmt 0)

10+ Year Member



Had my best ever earnings today with AdSense - and the whole week so far has been great. Like always, AdSense stats go up and down depending on what advertisers are willing to pay and who is advertising.

markus007

5:38 am on Mar 17, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member




Had my best ever earnings today with AdSense - and the whole week so far has been great. Like always, AdSense stats go up and down depending on what advertisers are willing to pay and who is advertising

That may be true with you, but thats definately not true with bigger publishers or markets with lots of advertisers. Your rate depends more on what keywords adsense decides your page should be targetted for during that day.