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Rotating Adsense and Yahoo ads

not on the same page but being rotated?

     
7:24 pm on Jun 19, 2006 (gmt 0)

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Does anyone know if i'm allowed to do rotate whos ads i display? I want to have it set up like this:

User comes to my website and he's randomly redirected to page A (adsense ads) or page B (google ads). Javascript will randomly take them to either page each time they visit. This way i can run both. Is this ok?

7:34 pm on June 19, 2006 (gmt 0)

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Yeps, That's allowed as long as they both are not on the same page at the same time.
8:19 pm on June 19, 2006 (gmt 0)

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Yes...I think that's okay.

But if you don't mind me asking: Why are you randomly loading Adsense and Yahoo ads on different pages? Testing purposes?

8:23 pm on June 19, 2006 (gmt 0)

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Yes it's just for testing. I've been with adsense the whole time and just last week i was approved for yahoo, so i thought i would give it a try. I dont want to completly take my adsense off the site so i'm making them rotate so if yahoo ads dont go well i will atleast make half from adsense.

My friend told me that yahoo pays him more then google so i thought i would try it out.

8:25 pm on June 19, 2006 (gmt 0)

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Yahoo don't pay you on clicks on International traffic.
So you may want to try that angle as well.
8:28 pm on June 19, 2006 (gmt 0)

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Javascript will randomly take them to either page each time they visit.

what about Search engine which can not read javascript?

You may want to try a server side script to choose which ads tow show.

9:19 pm on June 19, 2006 (gmt 0)

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Why are you randomly loading Adsense and Yahoo ads on different pages?

I (not the original poster) do it to fight ad blindness.

My setup serves U.S. visitors Adsense/YPN 50-50, and non-U.S. visitors Adsense 100% of the time (because YPN forbids foreign traffic). Since about half of my site visitors are non-U.S., this all implies that Adsense ads are served roughly 75% of the time, and YPN ads roughly 25% of the time.

11:36 pm on June 19, 2006 (gmt 0)

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this all implies that Adsense ads are served roughly 75% of the time, and YPN ads roughly 25% of the time.

Have you seen an increase in combined Income doing this when compared to Just 1 Type of Ad?
12:39 am on June 20, 2006 (gmt 0)

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Too early to tell. I gave up on YPN several months ago, but now, in the interest of diversification, I'm giving them another chance.
4:42 am on June 20, 2006 (gmt 0)

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One thing that i have noticed right away is that yahoo's adsense are just random topic..none of them have to do anything with whay my site is about or the keywords...i'll leave it for another day or so just to see how it goes..so far not happy with it!
7:11 am on June 20, 2006 (gmt 0)

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I tried the alternating AS/YPN thing several months ago, running AS on even dates and YPN on odd dates. AS outperformed YPN by a wide margin and the fickle attention my site was paying to G and Y didn't seem to coax any additional benefit that full-time AS or YPN was yielding (yup, I tried those avenues too).

I dropped the alternating dance after a month or so and returned to AS full-time, though since that time my site's AS EPC has fallen to roughly 1/2 of its former glory on the same number of daily clicks.

12:51 pm on June 20, 2006 (gmt 0)

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I am trying the alternating AS/YPN dance on low-performing pages that were making me very little with straight, 100% Adsense. For most of my pages (across several sites), they remain 100% Adsense. (Actually, on some of those pages I alternate 50-50 Adsense with Amazon.com ad displays.)

In the past, I tried alternating ads on a daily basis. I question the effectiveness of that approach. If your site technology can manage it (mine can), better to serve ads randomly in real time, from one page view to the next.

1:33 pm on June 20, 2006 (gmt 0)

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There seems to be a lot of experts here and I've asked this in the past with no answer.

On the server side scripting are you serving different pages with different source code to the Adsense Media bot versus the Yahoo bot? (Is Adsense looking for this type of harmless cloaking?)

If not, I'm wondering what the Adsense bot thinks of the code just randomly coming and going, which is what the bot would see?

I'm tempted to experiment too, but solely on the client side, having code for both Adsense, Yahoo, and perhaps others all on the same page, but through client scripting only enable one block of code (AS, Yh) for a given page view. That way the bots all see the code all the time. Does this seem reasonable?

Will the Adsense bot (and Adsense) be upset seeing Yahoo code on the same page? Of course I can guarantee through scripting only one source of ads will ever show for a given page view.

Anybody monitor Media bot while adding and removing the Adsense code on the server side, say on a daily basis? Does the Adsense (Media) bot visit more often?

When smart pricing was introduced, adding and removing (or changing) the code frequently, was definitely boosting earnings, but this was remedied fairly quickly by Adsense.

3:20 pm on June 20, 2006 (gmt 0)

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By way of SSI, I randomly serve sometimes pages with Adsense only, at other times pages with YPN only, never pages with code for both Adsense and YPN. Although I suppose I could do cloaking, I don't check to see if the Adsense mediabot is summoning the page, therefore force serve the Adsense version of the page (and so with YPN). This implies that sometimes the Adsense mediabot will see pages with Adsense code, and sometimes with YPN code (but again never both). (And so, too, with the YPN ad crawler.) I'm assuming that the mediabot's focus is on page content, not on whether at that precise page view this or that ad program is up. Maybe this isn't the smartest, most sophisticated approach, but it's how I currently handle things. I have rotated ads between Adsense and Amazon for several months, and so far I don't observe, say, degraded ad targeting or any other ill effects. (Not saying there aren't any; I just haven't observed them.)
4:17 pm on June 20, 2006 (gmt 0)

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The problem that I had with server-side code is that it is hard to determine if the visitor is from the US without a geo-location database. (Server-side only tells you browser language, not the language of the OS.) Considering YPN's US-only restrictions, I use JavaScript on IE to detect the OS language (en-us or not). I realize that all Firefox users will only see AdSense ads, but I prefer to play it safe with YPN.

Here's the code that I use in the head:
<script type="text/javascript">
var gyadvert = 2;
if (window.clientInformation && window.clientInformation.systemLanguage=="en-us"){
var gyadvert = Math.random();
}
</script>

Then you can test for the value of gyadvert. If it is greater than 0.5 then I show the YPN ad. I can post my entire code if people are interested.

4:27 pm on June 20, 2006 (gmt 0)

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I use MaxMind's GeoLite Country solution. It works great for distinguishing U.S. traffic from non-U.S. traffic. (If I ever get the time, I have plans to serve ads tailored to visitors from different countries. For example, if the click activity logs show that Germans prefer books, serve them book ads. If the French prefer Adsense over Amazon, serve them Adsense ads. And so on. I would also sign up with non-U.S. Amazon programs, and serve country-appropriate Amazon ads. The possibilities are endless. If I ever get the time.)
4:52 pm on June 20, 2006 (gmt 0)

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If Adsense is # 1 is YPN truly # 2? What else is good for substituting Adsense on low-performing pages? Who would be # 2,3,4 .
7:50 pm on June 20, 2006 (gmt 0)

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berto, rebelde

Thanks for the input on the technical end of things. It always seems to take more time to implement than to dream about it. And then there are the unexpected quirks!

 

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