Forum Moderators: martinibuster
I'm having to go through and periodically pluck out the poorly targeted ones in the hope that more specifically targeted ones will float up.
What is interesting though is that the firefox Adsense preview invariably shows superior adverts.
Paul.
Expensive ads are not necessarily shown immediately on every site. Smart pricing may price your site upwards and improve ad quality but this takes time.. It took 3-4 months for me.
Atleast this is my experience...
Smart pricing may price your site upwards and improve ad quality but this takes time
Now, how did I miss THAT one?
My understanding is that smartpricing impacts the amount an advertiser pays (lower for low converting sites, higher for high converting sites) but not which ads qualify for a site based on price per click.
Regarding getting better ads, perhaps your ads are on very general pages.
My experience is that if you want better ads, write content more focussed on that topic. I find it helpful to check adwords for how many advertisers are bidding on particular keywords I am writing for. I tend to focus on keywords where advertisers use the keywords within their ads, so that they are specific to the content on the page.
If you want ad variation, vary your content - imo.
If you want ad variation, vary your content - imo.
If Google wants clicks, they really need to do something about display the same ads to the same users all the time on sites that attract repeat visitors. Even with varying content I've seen many examples of the same ads appearing over and over with little variation and that results in declining click rates.
No coffee yet - so there may be mistakes here ;)
Okay, my site has a relatively stagnant front page, though it would be updated perhaps once a week with the "latest videos" or "latest articles". The content is however fairly generic since it describes the topic of the site (The articles themselves however are more specific).
I guess I'll keep on trying. My CTR is waaaaay down, about 25% of what it used to be. I'm suffering to generic adverts like eBay and such.
Paul.
My understanding is that smartpricing impacts the amount an advertiser pays
Well, when AdWords tells me I have to either improve the quality of my ad (edit it and wait a looooong time to see if it starts displaying again) or pay a lot more per click, I often elect to just drop the ad. Seems like that would effectively be an example of how SmartPricing can help take poor quality (according to the Google machine's opinion) ads off your website over time.