Forum Moderators: martinibuster
Some time ago i read from webmaster that claimed that his site was erforming at 30% CTR after he changed his designe.
He claimed also that it was because ads ware relevant to topic. I thing it was mostly becouse designe (very original one)
recently he changed his designe but he didnt metioned why.
What is your experienc with high-20+%ctr's?
Regards Chris
[edited by: jatar_k at 3:14 pm (utc) on May 2, 2006]
[edit reason] no urls thanks [/edit]
Dropping of URLs is againt the ToS here.
I have two sites that regualrly have 30% CTR per month, they have done for more than 18 months now.
The ads are very relevant to the content because most people wanting to buy this specific product want to do so in person at a local level, therefore country, even regional targeting for the advertiser, is entirely possible.
These two sites arm the buyer with the information required to make a knowledgeable purchase and not to be ripped-off by cowboys' misinformation.
Cool thats something that i aim at. :)
and congratulation. can you specify how you implemented ads?
or can you show url of your sites?
or can you show url of your sites?
Nope, against WebmasterWorld ToS.
can you specify how you implemented ads?
Traditional inverted "L" with 728 x 90 Leader Board just underneath top navigation, 160 x 90 AdLink unit at the top of the lefthand side navigation.
Nothing else other than being specific niches for "up market" construction products.
As far as 110% consistently, I could imagine that if the visitors frequently click on more than one ad per page impression and somehow he/they are caching the original page or perhaps he is framing the ads without telling G they are in a frame?
I think this is possible if you have one unique visitor and one page impression and the user clicks on an ad more than once. For example, one unique visitor clicks on two ads, you can have a 200% CTR.
A while back somebody posted a topic about a 1000% CTR and was worried about getting his account banned.
Off the subject - when you respond how do some people have a quote in a blue box?
Think of it like search results, you get a list of good links, even if they are ads, and you are likely to click several of them.
Now if I could average over 100% on a site that gets more than a few visits a day.
I read someone who was saying that a very rarely-visited channel on a certain day had 0 impression, 1 click.
So, technicaly, that's an infinite CTR (who wouldn't like that?)
But more probably it was just a small click dump or out-of-sync stats.
Repeat with me: no stats on small samples, no stats on small samples, no stats on small samples ....
Thus, if I kind of ruled out ad placement issues, would it mean that my low CTR be due to the types of ads served?
I recently migrated over to a CMS and well, my CTR and eCPM has plunged tremendously to below 1% on normal days. This is astounding and after much tweaking, I kinda thought maybe it is due to the ads served.
Before I did the switch, my CTR was around 5-10% and my eCPM was in the healthy range of about $5-$8. It has plunged considerably since. Could it be that the switch, (change of urls and such) influenced the types of ads served. My layout is kinda the same as before, if not even better so I seriously do not think it to be a design issue anymore.
If that is the case, anyone who is thinking of doing major changes to his/her site better think twice or think more clearly about the process! I am testimony to poor planning! Argh!
Also, maybe the HTML code or the page structure makes it difficoult for Adsense to focus the ads.
did you notice a poorer targeting of your ads?
Hope this would help some who might be wondering why their CTR is so low.
