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Forums are Difficult to Monetize with AdSense

6,000 Page Views, Two Clicks

     
8:23 am on Jan 6, 2006 (gmt 0)

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i have forum 6000+ adsense shows 2 clicks #*$!?

i make nothing god dammit

8:41 am on Jan 6, 2006 (gmt 0)

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sum forums dont do well with adsense...alot of users are not really concern bout the ads
9:21 am on Jan 6, 2006 (gmt 0)

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Try becoming an affiliate or adding content to the site via articles or reviews or something which also have adsense in that.
9:26 am on Jan 6, 2006 (gmt 0)

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Have you tried the forum tips provided by Adsense?
[adsense.blogspot.com...]

There's also some decent tips here:
[webmasterworld.com...]

Adsense does ok on the forums I run using some of those tips.

11:19 am on Jan 6, 2006 (gmt 0)

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=(

people dont wanan give me cash

11:25 am on Jan 6, 2006 (gmt 0)

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people dont wanan give me cash

No, people don't seem to be interested in clicking on the ads you're displaying.

Either they're not "seeing" them, or they're not seeing anything that interests them.

You need to experiment with Ad placement, colours, the area of the page that mediabot pulls content from and possibly rotating combinations of those.

You can't just expect AdSense to be plug and play. It is to an extent, but to maximise your revenue you need to put in a little time and effort.

TJ

2:02 pm on Jan 6, 2006 (gmt 0)

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its impossible to ban sites since you only have one list per account and you can have different web sits in different topics!

also gadsense doesnt show related ads it shows bull#*$!

2:08 pm on Jan 6, 2006 (gmt 0)

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Have you implemented the content targetting tags?

These can be really helpfull getting targetted ads on forums.

Freq---

2:22 pm on Jan 6, 2006 (gmt 0)

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no i have contents
6:18 pm on Jan 6, 2006 (gmt 0)

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Because in forums it is mainly direct traffic and a lot less from SERPS. Try applying to some CPM ad network if you have US traffic.
6:26 pm on Jan 6, 2006 (gmt 0)

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What type of forum is it? General discussion? whats the theme of your forum?
6:30 pm on Jan 6, 2006 (gmt 0)

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Ask your forum users to help you out. They shouldn't expect you to pay for the forums with no advertising revenues. People have a moral duty to click ads. And if they don't see that, you don't want them around.
6:45 pm on Jan 6, 2006 (gmt 0)

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Just don't ask them to help by clicking ads...;)
6:47 pm on Jan 6, 2006 (gmt 0)

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A moral duty?
6:52 pm on Jan 6, 2006 (gmt 0)

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You could switch to an ad format like Adbrite uses. Then you could disallow any of your community to plug websites. Tell them if they want to share their website with other members, they need to pay.
6:52 pm on Jan 6, 2006 (gmt 0)

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If your site/forum is not authorative enough, don't bother with adsense you will not make any real money unless you steal as the previous poster stupidly suggested. you're better off robbing a bank (I'm not suggesting you do that) :)
7:09 pm on Jan 6, 2006 (gmt 0)

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It seems like forums provide good content and it's the old thing that I find that when I have too good of a content page, adsense doesn't do well. The poorer the quality, the more ad revenue a page makes.
7:20 pm on Jan 6, 2006 (gmt 0)

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"The poorer the quality, the more ad revenue a page makes."

thats so ironic and sad and evil

7:44 pm on Jan 6, 2006 (gmt 0)

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"It seems like forums provide good content and it's the old thing that I find that when I have too good of a content page, adsense doesn't do well"
------------------------------------------------------

I agree this. Same situation with my sites. Our visitors read average 17 pages per visitor (Medical books). They ignore add on relevant topics. In this way they read more than 70,000 pages per day; with only few clicks.

So I have made some other pages on some other interesting topics (Other than medical topic); and try to divert these visitors by my own banners; and I am now successful to cash these visitors at another topics.

7:51 pm on Jan 6, 2006 (gmt 0)

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"The poorer the quality, the more ad revenue a page makes."

Again this type of thinking is short term because eventually you'll be slammed by smart pricing and your clicks will be worthless, you might as well go for the cpm model

8:00 pm on Jan 6, 2006 (gmt 0)

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Look into fastclick or chikita
8:06 pm on Jan 6, 2006 (gmt 0)

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Forums are for repeat visitors.

If you really want to monetize your forum - heavily interlink it with an "articles" section where you write about related topics, and make your money on those pages.

Forums are hard to monetize, but not worthless - use them as a net for catching visitors from the SERPS on a broad range of keywords and phrases - then lead the users to the pages where you DO make money.

11:13 pm on Jan 6, 2006 (gmt 0)

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Forums are for repeat visitors.

If you really want to monetize your forum - heavily interlink it with an "articles" section where you write about related topics, and make your money on those pages.

Forums are hard to monetize, but not worthless - use them as a net for catching visitors from the SERPS on a broad range of keywords and phrases - then lead the users to the pages where you DO make money.

Thanks. A light bulb just went on.

4:09 am on Jan 8, 2006 (gmt 0)

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6000 page views = 2 clicks

That's worse than "terrible", that's a catastrophy.

And how much money did you make with these 2 clicks?
10 cents? more?

I suggest you change your business concept.

4:40 am on Jan 8, 2006 (gmt 0)

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my forum has 0.4 - 0.5 % CTR
sometimes 30 clicks a day, sometimes 200 clicks.
It took me long time to understand, but to me Adsense is making 3-4 times more then the other CPM ads on my forums.

You have to keep changing colors, make them blend in and out in the same time and lot of other small "changes"

Don't expect to put the code there and cash-in everyday. You have to work and analyse and see what is good or what is bad, and in the end you can have 30 clicks for 6000 page views so easily.

Good luck

7:20 am on Jan 8, 2006 (gmt 0)

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well today it went better 3600 views and 11 clicks that made me a buck horray a buck i can buy anything i want food laundry pay the rent bills... im a lucky adsenser
7:45 am on Jan 8, 2006 (gmt 0)

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[webmasterworld.com...]

I'd avoid Chitika until you read up on their recent troubles and see how things unfold on Jan-15-2006.. [webmasterworld.com...] amongst other recent threads on WW from around the Nov-30 timeframe that I can't locate right now.

3:20 am on Jan 9, 2006 (gmt 0)

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I run a network of forums and here's what I do:

1. Never show ads to logged in members. There is an easy way to do it with most sofwares.

2. If you are sending email digests or newsletters every day - make sure to work out a mechanism to not show the ads on the landing pages of the links from the newsletter. At least not adsense - you can use some other affiliate programs, cpm banners etc.

3. Reduce the number of ads being shown and make sure to follow the optimization tips given by Google. It's also a good idea to have a adlinks unit near a hot spot.

4. Make sure to make it easy for users to search your board. Search traffic is the best in terms of conversion - add your adsense on the search results page.

Hope this helps.

10:47 am on Jan 9, 2006 (gmt 0)

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Exactly what NoLimits said. To expand: strip the ads out of the forums altogether.

If you get lots of traffic from regular users, then you probably do have some good information. But forum threads are rarely the most convenient way for someone with a question to get that good information. That means opportunity for you.

What topics are generating the most views and interest? Find those, and turn them into edited content that takes those chaotic threads and turns them into organized summaries of useful information. Now go back into those threads and point to your new static, not-in-the-forums web page. Make sure AdSense is turned on for this web page. Whenever that topic comes up in the future, add a note to the thread that points users there. Use forum features to encourage users to do the work of pointing newbies to these resources.

People often hope forums will mean other folks will do the work of making good content so they can reap the benefits. When it comes to AdSense, it might be better to view the forums as giving you free input for the process of making salable content.

11:17 am on Jan 9, 2006 (gmt 0)

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Well forums from what i have grasped since reading and talking to people is not a great thing to earn money with adsense. Its great if you just want page impressions or traffic but its dangerous too. I personally know 2 webmasters who got banned from adsense and they had no fault of their own. Its more risky i would say since people refresh a lot on forums and so it perhaps appears suspicious to google. Anyways i would recommend that you add few pages to your site in addtion to your forum. Like if you have a mobile site, then add few mobile related pages to your site like recent mobile prices or tricks & info etc. And link these pages from your forum. This should help to target people's interest since most ppl are much too involved in posting and reading stuff that they pay less attention to ads. Hope this helps. I wish i had even 500 page impressions :( .
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