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google missed earnings estimates

and the effect on adsense

         

elsewhen

9:40 pm on Jan 31, 2006 (gmt 0)

10+ Year Member



google just announced earnings, and they missed analysts expections - stock is getting hammered in after hours trading. adsense grew well, though:

Google's partner sites generated revenues, through AdSense programs, of $799 million

i wonder if this is going to be the end of the constant positive buzz in the press... which in turn likely leads to more and more advertisers coming on board.

i hope that adsense publishers wont feel this too much going forward.

elsewhen

9:45 pm on Jan 31, 2006 (gmt 0)

10+ Year Member



the portion of revenues shared with Google's partners, increased to $629 million in the fourth quarter.

Google's partner sites generated revenues, through AdSense programs, of $799 million

this means that the payout is holding steady at 78.7%

alwaysthinking

11:01 pm on Jan 31, 2006 (gmt 0)

10+ Year Member



Nope... no worry...

That's why Google is going BIG time into wireless internet & mobile communication... That will open up a whole new ealm of advertsing opportunities for LOCAL markets...

That's whay many small business want. Someone's visiting an unfamiliar city and wants a bit to eat. He/she Google search's his/her laptop and/or cell phone for "Gotham City restaurants".... and all the closest restaurants that advertised are displayed for consideration... with driving map.

This type of personal, locational, mobile exchange of information & advertsing will be a GOLD mine a few years out...

What we now consider as searching will eventaully become a lessor fraction of Google's revenue... generated from people doing research or or idle surfing...

"Right now need it" mobile searches will become the BIG money-maker for Google.

So... don't worry about YOUR earnings.... Google is working on expanding the online advertsing market for the benefit of us all.

Zygoot

11:20 pm on Jan 31, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



If you want to buy GOOG now is the time!

After Hours (RT-ECN): $378.3000 -$54.3601 (-12.56%)

NoLimits

8:59 pm on Feb 3, 2006 (gmt 0)

10+ Year Member



LOL at ^^^

No bounce this time