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According to Sergei, Google is not rushing any plans for an IPO. Here's another interesting tidbit:
Brin said suitors have approached Google on numerous occasions. "We've always said no, thus far," he added.
"We think our company has a lot of promise. We're pleased with the trajectory that we're on and so it's not a very likely thing to happen in my mind. But, it would be silly to discount any serious approach from anyone," he said.
"I think there's a good chance eventually we will. It's never the most pressing thing," he added.....
"It might be nice to have some degree of currency to do acquisitions and things like that. On the other hand, there are significant management distractions involved in being a public company, so it's always kind of a toss-up," he said.
I dont think they will go anytime soon, unless they are pressed hard to acquire something big.
another comprehensive article [siliconvalley.internet.com...]
There are completely new ranking technologies that we are working on," he said. "We try about a half-dozen a month and launch on a limited test basis.
What they didn't tell you was that around this "good chance" comment, Sergey said about 5 more paragraphs that basically said, "not a chance any time soon".
Yes, I thought Sergey made it very clear that Google has many more important fish to fry. "Not a chance any time soon" doesn't sell as many newspapers, though, as "'good chance' of future IPO."