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Well, I resumed promoting a merchant that has been making me tons of $$$$$ on MSN. MY ECPC was about $3.50 with MSN.
I figured I could get much more traffic from google, which was true, HOWEVER...
When I flipped the google switch, I got over 300 clicks in about 6 hours...BUT ZERO CONVERSIONS!
MSN gives me only a handful of clicks a day...But they convert very well...
Google gives me 300 clicks in 6 hours and NOTHING!
I could write google and complain, but their approach to click fraud will only p*ss me off...I will just keep the account shutdown and keep my advertising soley with MSN...
Good job google!
So, if you're looking to grow - Google is where you've got to play. Have you tried running only search? Comparing search to content (on any engine) is comparing fruits of differing varieties...
Content advertising USED to convert for me with certain keywords -- now they don't.
A year ago, the same campaign I complained up would make me a few thousand dollars a month -- Now it makes virtually zero...And I have changed very little.
You could say the market is dead, but again, on MSN, even though it is pure search my conversions are very high.
Google to grow? Funny you say that...I started with Google, was spending around 6k a month making an ok profit.
The same 6k that I put into MSN has given me an ROI 10x better than google's best days. And I am still warming up with MSN -- Kinda hard when it is buggy, but when you can get stuff running, you get quality traffic.
of course, that would work if google hit adsense bad boys really strongly.
To my opinion it is not the MFA sites, who give you the bad clicks, but DomainPark.