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Bidding for Premium Ads

     

voelspriet

8:56 pm on May 26, 2003 (gmt 0)

10+ Year Member



Reliable sources from The Netherlands just told me that Google will introduce 'bid for premium ads'. Till now, Google allows two premium ads in the result list. If there are more ads, they are put in a carroussel.

The new system will allow webmasters to bid on the keywords (just like Overture). We're talking about the bigger ads on every page above the results. On rare occassions, Google fills that space with Google Public Service Announcements - they did that for 'sars'-searches.

Back to the bidding. I contacted a sales manager of Google who asked me to keep radio silence till the end of June, probably the date that they will start the bidding system. I don't think the system will be introduced in Holland only, it will probably be a worldwide thing.

This will be the first time that Google uses a bidding system. I'm curious if they will use a maximum.

Henk van Ess

By the way, Google Nederland (Google Netherlands) will open an office in Amsterdam on June 26.

netnerd

9:45 pm on May 26, 2003 (gmt 0)

10+ Year Member



So will they still only allow two ads?

Cant people bid for them now or how are they assigned?

Shak

9:49 pm on May 26, 2003 (gmt 0)

WebmasterWorld Senior Member shak is a WebmasterWorld Top Contributor of All Time 10+ Year Member



Back to the bidding. I contacted a sales manager of Google who asked me to keep radio silence till the end of June, probably the date that they will start the bidding system. I don't think the system will be introduced in Holland only, it will probably be a worldwide thing.

PERSONALLY Speaking.

I think if they asked you to keep QUIET, then you really should have done so. Google have always been very honest (imo) about their advertising services, and it will do NO good for that trust to be broken.

just my 2 pence.

Shak

voelspriet

10:19 pm on May 26, 2003 (gmt 0)

10+ Year Member



Shak,

SE-firms overhere in Holland confirmed me this, but I wanted a response from Google. But the sales person kept asking me to wait. I mention it here because I consider the response as a form of confirmation.

 

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