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Google to Raise Minimum Bid to 10 Cents?

What if they do?

     
4:58 pm on May 11, 2005 (gmt 0)

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What I'd be curious to know is if Google is planning on raising their minimum bid to $0.10 cents anytime soon? I'm about to launch a big site and if they are going to be raising the minimum bid to perhaps keep in step with overture then anyone looking to start a new campaign would be wise to submit it now and get grandfathered in, rather than getting caught of gaurd and have to pay double later.

MARK

[edited by: skibum at 8:50 pm (utc) on May 11, 2005]

7:41 pm on May 12, 2005 (gmt 0)

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i would love if i can a CPC lower than a buck, so it won't affect me!
8:28 pm on May 12, 2005 (gmt 0)

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Hi mark30 and welcome on WebmasterWorld!

Look here:
[webmasterworld.com...]

10:20 pm on May 12, 2005 (gmt 0)

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As per previous threads - not likely in the foreseeable future.
10:21 pm on May 12, 2005 (gmt 0)

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Yes this has come up before and it is not likely at the moment.
2:05 am on May 13, 2005 (gmt 0)

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i don't think they will increase the minimum bid, but what if they increase the bid increment (which is currently set at .01)?
7:33 am on May 13, 2005 (gmt 0)

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I don't think that will happen either. Overture still let you bid up in 1 cent increments.
4:10 pm on May 13, 2005 (gmt 0)

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I find it very unlikely that Google would raise their minimum CPC to $0.10. Hard economics are against this, while many of my keywords are considerably in excess of $0.05 others are simply not profitable for me above this level. Therefore, if Google raised the minimum CPC I would pull some of my adgroups entirely and spend less money with Google as a result.

Google (I hope) realise this, it's one reason why we spend vastly more on adwords than Overture.