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Viewing the search terms used to find my Ad

Or is this secret squirrel?

         

rich_b

2:43 pm on Feb 4, 2005 (gmt 0)

10+ Year Member



Is there any way to see the whole of the search term that was entered into Google for each impression/referral? I've reviewed the conversion tracking and reporting info but that didn't help. I'm interested in this to help refine my negative keyword list.

pmkpmk

2:51 pm on Feb 4, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Use the logs, Luke!

192.168.1.11 - - [31/Jan/2005:12:01:57 +0100] "GET /index.html HTTP/1.0" 200 22226 "http://www.google.com/search?hl=en&q=widgets" "Mozilla/5.0 (Windows; U; Windows NT 5.1; de-DE; rv:1.6) Gecko/20040206 Firefox/0.8" "-"

See the "q=widgets" line? That's the keyword!

rich_b

3:01 pm on Feb 4, 2005 (gmt 0)

10+ Year Member



Yeah I was afraid you'd say that! The website host doesn't give out logs as a matter of course, they give access to a GUI-based reporting system which is all nice and whizzy but not *quite* as useful. I was hoping Google might log the terms in the campaign reporting system. I think I''ll have to prod the host to get the raw log files.

pmkpmk

3:04 pm on Feb 4, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Sorry to say that, but if you're serious about your web-presence, then access to the raw logs is a must!

rich_b

4:19 pm on Feb 4, 2005 (gmt 0)

10+ Year Member



Unfortunately I didn't choose the host. Still, I can't blame my family for their lack of webmastering skills...

Sujan

4:35 pm on Feb 4, 2005 (gmt 0)

10+ Year Member



Change your host. You loose more without raw logs than by investing some hours to move your sites...

marek

12:28 am on Feb 5, 2005 (gmt 0)

10+ Year Member



You can also record your own logs. A very simple script in PHP or ASP will do the job and will be independent on the server.

fischermx

12:33 am on Feb 5, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Go to :

[google.com...]

You'll find good choices at the first page.

rich_b

8:18 am on Feb 7, 2005 (gmt 0)

10+ Year Member



I'm going to ask the host for the log files but I have to say that the tool you mentioned looks excellent. Unlike the stats package the host uses, it will record referrer information passed like this: www.mydomain.com?GoogleAdwords. So I'll be able to tell what is from Adwords and what keywords they used.

ffctas

5:35 pm on Feb 7, 2005 (gmt 0)

10+ Year Member



Any thoughts on how long a good programmer should take to write a program to pull adwords information from log files?
thanks

pmkpmk

9:18 pm on Feb 7, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



2 Minutes

HughMungus

9:58 pm on Feb 7, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



If you're using any scripting language whatsoever and a database, make your own logging script to populate your loggin database (in fact, you could even limit the logging to the google search referers).

inasisi

10:12 pm on Feb 7, 2005 (gmt 0)

10+ Year Member



Any thoughts on how long a good programmer should take to write a program to pull adwords information from log files?
thanks

This is very straight forward to program. But if your log file isn't very big, you can even use Excel to do this for you.

bellrj

10:51 pm on Feb 7, 2005 (gmt 0)

10+ Year Member



fischermx - I installed one of the tools from the search that you suggested. I won't mention which one but let's just say I didn't get to result #2. Anyway, it works extremely well and is totally free! Thanks again.