How long do other keep keywords that get impressions but no clicks? (hours, days, weeks, months?) Should I delete them so that my CTR will increase? What is your opinion?
zeus661
1:59 am on Feb 5, 2005 (gmt 0)
Anyone have an opinion?
fischermx
2:07 am on Feb 5, 2005 (gmt 0)
Keywords are rated individually, so keywords with no clicks will just affect themselves. Google will put them on trial or suspended if they determine it necesary.
zeus661
2:32 am on Feb 5, 2005 (gmt 0)
But if a keyword has high impressions doesn't that affect CTR of the ad? Giving it a lower CTR, in turn giving it a high Avg. Pos.?