I have two groups of ads. One is for general words and the other is for more specific versions of this word. All words are broad match.
ie.
"widgets" in group1 -max cpc is low value
"blue widgets" in group2 -max cpc is high value
If a search is done on "blue widgets" how does google decide which ads should appear?
Even though i have "blue widgets" phrase in a high cpc it seems to NOT display this ad at all... is this becuase its seeing i have "widgets" at a low cpc and then deciding its not going to get shown... and then this stops my 'blue widgets' ad from being shown?
Im new to this and I cant seem to figure out how this works... overture is alot more simple....
Many thanks
Dave
If you're not seeing any ads at all, have you checked the:
Most common reasons ads aren't showing?
[webmasterworld.com...]
