I am trying to get as much traffic as possible at 5 cents a click. Currently I have all my keywords under broad match, but have read that it is best to use all3 matches in case one gets cancelled. However, sometimes when I do estimates adding all 3 the estimates go way down... Should I still add all 3, is this just a prediction hiccup?
Thanks!
eWhisper
5:50 pm on Dec 19, 2004 (gmt 0)
It's better to base your decisions around logical conclusions than around Google's tools.
It's more logical to think that you'll get more total hits from using all 3 matching options than more hits from just one.
Therefore, it's most likely true - for an algorithm - Google's tools aren't always logical.
