Thanks
In an ad group, does google sooner or later disable all keywords that have ctr below .05%? or does it disable the ad?
Johnn, it would probably be more accurate to say that keywords will eventually be disabled if they do not meet the CTR standard. The actual standard, though, can be less than 0.5% depending on position: it is slightly lower for each lower position.
Ads are not themselves disabled.
AWA
