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Content vs Search

     
9:09 am on Sep 14, 2004 (gmt 0)

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I'm running several campaigns at the moment. To be honest I've not seen great conversions from the content results, so disabled it - quite happy with the return from search.

However, I have noticed that some sites that I would expect to be search (eg excuse the url drop http:*//www*.ntlworld.com/searchresults/search_ntlworld.php?q=secured+loans&cr=) seem to be showing content results.

Is this just me? Can anyone else that has disabled content but left search see themselves in the results page above (obv with a diff query!).

9:14 am on Sept 14, 2004 (gmt 0)

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WebmasterWorld Senior Member sem4u is a WebmasterWorld Top Contributor of All Time 10+ Year Member

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I just checked one of my campaigns which has content ads switched off.

This site is just pulling ads from sites with the Google search partners option switched on.

9:47 am on Sept 14, 2004 (gmt 0)

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I got search results at that site.

In general, I'm much more concerned with the opposite situation: sites where you would expect to see content ads, but instead see search ads.