Click my own adwords ads?

[Yangtze]

We want rank no.1 in Google sponsered links.
However, our sites always appear to be no.1 on the right side of the "sponsered links".

My competitor site appears on the left site on the very top, right above the natural search results.

I feel this is quite strange, then I raised my CPC to be $50USD.
What happened is:
my competitor site become no.2 on the right side.

Unfortunately my site is still on the right side of the natural search listings.

I searched WebmasterWorld and found that adwords ranking has something to do with CTR.

Ranking google adwords in google is not a matter of money.

Then I realised that my CTR maybe low.

Can I lower my CPC to the $0.10, click on my own ads to increase CTR.

Have anyone tried this before?

sounds like a stupid idea :(

[vibgyor79]

>>> sounds like a stupid idea

I agree.

[Robsp]

Read the forum and see how its done....

[Compworld]

Would not be wise. Besides, if your ad is well written, then it would cause the potential customer to click. Costing you extra $$$ just to become popular is not wise.

CompWorld

[geebee2]

It's not clear to me if this is in breach of the Google Terms & Conditions

<<
3. Prohibited Uses. You shall not, and shall not authorise any party to: (a) generate automated or fraudulent impressions or clicks; ...
>>

[adwords.google.co.uk...]

Clicking on your own ads could be described as "mis-leading", but hardly "fraudulent". At any rate, it isn't clear to me who is being defrauded in this case.

It could be that Google has software that monitors repeated clicks from the same IP, so while I doubt that a few clicks could cause any problem( I guess many people will do this just to test things out), doing this on a large scale could get you into trouble.

[hmpphf]

How would Google differentiate between you clicking your ad loads of times to make it more popular, and your competitor clicking your ad loads of times to make you poor?