Just a few keywords?

[robinsong]

For my site I used to have alot of keywords for my adword campagin some only slightly relevant. But now I have just narrowed it down to a 5 crucial search terms/keywords as my competitors seem to rank on these crucial words only. Does this seem a good idea to have a small amount of keywords?

[Lottie]

If those phrases are converting then yes. It's certainly a good idea to have phrases that are very targeted towards your business as this should help clickthroughs and conversions.

[GuitarZan]

Hey,

Try to find as many targeted KeyWords as possible, and then use tracking to lower costs on the ones that don't convert, or cut them out completely.

C.K.

[robinsong]

Whats the best way to find all the targeted key words? I have not used tracking yet, but I take it is a good tool?

[keywordguru]

tracking is crucial to the success of your campaigns. Yet depending on your budget, and the volume of traffic, extensive traffic may not be necessary. Don't forget that google has an easy to use conversion tracker.
As far as finding keywords, there are plenty of resources. Start with th overture and google suggestion tools. The trick to these is that you can't just put one word and that's it. You have to keep going deeper into each term.
There are some great tools to help you do this as well at reasonable prices.
All in all, just watch your costs and be sure to keep your daily budget at your reasonable amount. Google usually overspends and refunds anyhow...Free clicks!
KG

[fhaws]

"As far as finding keywords, there are plenty of resources. "

What resources have you found helpfull?

[keywordguru]

Man! I find many different random ones all over the place. Then there are actually a few programs out there that you can purchase. I am developing something that is an awesome Pay per click analysis software and keyword niche finder. Want to beta test it? Send me a sticky
Thanks
KG