Changing Destination url and it's effect on the history

Can you keep the history on a KW?

[exmoorbeast]

If I change my destination url, does that mean I lose the history on that particular KW?

Also if I move the kw to a new ad group does the above also apply?

Thanks ppl

[Shak]

changing destination url = NO (imo)

moving keyword = yes (again just my opinion)

Shak

[eWhisper]

Based on a thread from last year (which I can't find atm, but does include info from AWA), Shak is correct.

[exmoorbeast]

Thanks guys,

Whisper - checked out your site and added it to my favourites, loads of useful info there.

[vibgyor79]

>>> moving keyword = yes (again just my opinion)

Oh.. are we all sure about this? Because "moving" implies deletion of the keyword in the old adgroup and adding it into a new one.

I remember AWA mentioning many times that if a keyword has been disabled due to low CTR, you have to delete all instances of that keyword across the account. I presume that's because the history of the keyword is erased when you delete the keyword.