What is the most important metric you use to evaluate the effectiveness of your Google AdWords spending? Please choose just one.
There are 9 options, ranging from CTR,CPC, number of leads, gross SALES ..
.. but not gross profit.
Someone was asleep at the switch when they wrote this survey.
Please submit your survey responses by Tuesday, June 22, 2004.
Credits will be issued within one month after the survey closes. Since
we've only extended this survey invitation to a select number of
AdWords advertisers, please don't forward this message - the
AdWords credit is only valid for original survey recipients.
Ok ok maybe I jumped the gun.