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I've set up some new campaigns but they are rarely getting impressions, I can find my ads for some keywords for others not, even not on sub-pages. Budget and targeting are ok.
I might have at least some of these keywords in older campaigns that are now paused, is it possible that this causes the problems with the new campaigns? Should I delete all keywords in old campaigns?
My keywords are not disabled or low performing, they are just in one or more paused campaigns. Does this mean if I add this keyword into a new campaign the system sees this keyword still as paused?
If you have a keyword which is active in 2 different ad-groups, a single ad or none will be shown at any given time. If a single ad is shown, the keyword with higher ad position will be selected. This assumed that both ad-groups are under the same account.
Post 10 & 11 go into what happens when you have the same keyword twice in an account: