Can anyone suggest how I can get one of those pastel coloured banners that appear at the very top of Google search results.
Robsp
3:39 pm on Mar 16, 2004 (gmt 0)
Write an ad with a very good Click though Rate (CTR) and bid enough to be on the top of the list. If U do that from time to time your ad is "elevated" to the top left iso the top right.
mrspoonbill
4:42 pm on Mar 16, 2004 (gmt 0)
That explains it, I tried bidding really high but that didn't help, I will now work on the click through rate.
Many thanks
Chicken Juggler
4:45 pm on Mar 16, 2004 (gmt 0)
I think it has more to do with how populer that term is. Sometimes you see 2 and sometimes 1 and sometimes none.