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title/description question

multiple descriptions/titles in campaign

         

iDKris

6:19 pm on Mar 11, 2004 (gmt 0)

10+ Year Member



I have a list of about 4500 terms that I want to list. Only thing, I want my title (or description, whichever i can do) for each term to be a little different. is this possible with one campaign or am I going to have to make 4500 campaigns to do this?

Anyone know?

Robino

6:57 pm on Mar 11, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Call AdWords. They may have different options available for you.

FromRocky

7:06 pm on Mar 11, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



For the title, you can use dynamic KY. If you use dymamic KW, you can have 4500 different titles.

For the description or ad content, you should group these terms into several sub-groups so that the description can be written for each sub-group.

For the ad campaign, you select a single or multi if you see it fits. The ad campaign contains multi ad groups which are your sub-groups.

Robino

7:24 pm on Mar 11, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member




That's what I was referring to (dynamic KW insertion).
You must do this exactly as AdWords requires otherwise your ads will be suspended.

You can dynamically insert KW's into the ad's description as well.

I haven't seen any instructions or any guides on how this is done. Probably because AdWords developed this for the accounts THEY manage (large scale).

iDKris

7:37 pm on Mar 11, 2004 (gmt 0)

10+ Year Member



ok, thanks for the info.