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I can approve the suggestions with one click and my ad will automatically update.
I see this as Google's attempt to make even more money. The funny thing is that this client spends less than $5 per month on Adwords.
joined:Dec 3, 2002
I got to see the proposed changes and I would agree about the ad copy. It just seemed really 'off' and like it would apply only to a certain demographic. I would give it a whirl and see how it performs...maybe they know more about the user then we think?
I had just set up this account as a stand alone about 2 weeks ago (it was originally a sub-campaign of another account). I just realized that maybe Adwords sees this as a newbie account and is offering some help?
I'll let you know how the newly optimized campaign fares after we get a few days of traffic.
We actually sent beer to Google the other day when some of my staff went up for training, I kept promising it to our client services co-ordinator and felt it was time to deliver.
...well I still havent had any feedback, so they were probably in the pub from the night before.
come on AWA, whats the story here with Adwords optimisation, care to share.
Well, Shak, this is a new program, in it's infancy. ;) We've done it informally for a very long time, and now it is getting a bit more formal.
I'll see what additional details I can scare up, and I'll post again on Monday.
personally I think its a superb idea, if it works?
Agreed! (But I am the tiniest bit biased, of course.)
Pub, what pub? Did I miss that bus again!?