Organic results on the left, but sites displayed in order of ppc, then free.
E.g. If I rank # 2 for a phrase displayed on the left, but I bid 1 cent per click to my web site and I have no other competitors bidding for the same phrase, then googles shows me as #1 on the right.
It's a nice idea, but it needs to be flushed out.
I can definitely see the advantage to both Google and to the website in question, but I tend to see the positives rather than exploits.
With this idea, google would be allowing you assign a budget to a domain rather than a campaign.
I think there could be a market for this feature, or for another search engine to do it. And I think it would be catch on with advertisers because of its ease of understanding.
