"Your last 1,000 ad impressions on Google did not generate enough clicks to meet our required minimum clickthrough rate (CTR). In response, the system has slowed your account; all ads containing keywords with low CTRs are showing only occasionally."
I understand why this happened. I was a newbie at the time and set some irrelevant/generic keywords.
I have since adjusted my ads and keywords and have seen my search (exluding content sites) CTR rise to 0.78% yesterday and 0.83% today. However, my total including content sites is still at 0.2%.
It seems that content sites have a bad CTR but Google say they wont include these.
My question is why is my account being slowed if I have achieved 0.5% CTR today and yesterday?
Heres the report:
Date Impressions Clicks CTR
11/19/03 755 5 0.66%
11/20/03 2546 6 0.24%
11/21/03 5972 27 0.45%
11/22/03 1276 10 0.78%
11/23/03 842 7 0.83%
Total: 11391 55 0.48%