Impressions - are these overall or just the page?

[layer8]

Hi if your add was on the second page, would the amount of impressions you see incrementing be specific to the second page or is this just keyword search in general?

Thanks in advance...

[AdWordsAdvisor]

layer8, if your ad is on the second page, you will only accrue an impression if the searcher actually goes to the second page.

AWA

[layer8]

thanks