He does have a higher CTR than I do.
Today, he has been moved up into the premium section above mine. I realize it's all a combination of CTR and CPC.
But, it seems to me that Google is counting CTR higher than ever in their Adwords Algo.
I have seen several changes to Adwords over the last year, and it being easier to "Go North". But, this seems to be a big change.
Anyone else seeing this as of today, or is it just me?