adwords management for large clients

anyone tried it?

[Crush]

Has anyone tried the Google Adwords management for large advertisers.

Do the reps do a good job of suggesting changes etc? Or is it a case of doing the minimum and getting the most revenue for them?

[Shak]

seen it in action, quite impressive stuff.

had a long chat with 1 of the guys in the UK team, and was very knowledgable about CTR and performance based.

However bear in mind that an independent person may get a better result as its "their" business and they "will" know tips and tricks about the campaign, which google may not realise.

worth a go by all means.

Shak

[Crush]

Thanks Shak. I think it is a question of getting some advice from them and watching the campaign yourself. I feel uneasy giving them a free hand to change stuff but as long as I know what is being changed and why then I think we will give it a go.

[richardb]

Would you trust the Inland Revenue to sort out your tax on your behalf? Sure they’ll do a good job as far as they are concerned, but if you got a good (chartered) accountant -- sure they take a cut, so what, they save you more than you pay them… See Shak’s comments.