I´m currently trying to boost my UK traffic and most people recommend listing my site in the looksmart.co.uk directory. Any comments about this?
Little about the sumbission!
1) Do you know on what criterias the looksmart.co.uk and msn.co.uk show the results in a search. Does they use page rank, Title etc. in their results in the same way most other SEs do?
2) What about the Title appearing in the looksmart directory. Is it your own editorial desicion or is it taken from the site title? And does the search look at the description in the directory listing (is this important) and what if it´s different from the one on the site - does this have a negative effect?
Quite a few questions, but I hope you could answer some of them :-)
There are two ways to get in to LOOK UK: submit (your homepage goes in) and their cpc listings (as many pages as you want go in, cpc depends on your market sector and is agreed in person with LOOK).
1) MSN and Looksmart both use an algo which determines your relevancy to the search term used. This is all based on the copy that the LOOK editors produce for you, and comes from three elements - title, description and up to 12 keywords for each url. Whether you use the submit or listings route you can make suggestions on what you would want this to be. And if afterwards you're not happy with what you get, email them and they will try and change it.
2) Title for your homepage is your company name. If you use the listings route the title will be one half your company name, the other half about the content of that page.
Hope this helps!
Not sure of the relevance of Looksmart any more though - we get a number of high positions for quite large search terms, but very little traffic!
IMHO the £149 + VAT will buy you the link and a little traffic - consider inktomi as a good alternative!
TW.
P.S. Altavista is even slower - 20 % of the pages indexed. Anybody has any suggestions on how to get Alta to crawler deeper? Submit again - and if so - a new page or one already indexed?