They called me today "did I want some banner ads" - No Thanks
I would have serious reservations about trying to exploit the Irish market since it is so damned small. From the results on whoisireland.com (my site which tracks .ie and Irish owned domains/websites) that there are only 14K active Irish .ie websites [1] and about 20K active Irish .com/.net/.org sites. Most of the advertising on websites in among the commercial sites seems to be split among a few online advertising services and they seem to have a lower limit of 200K page impressions per month. Apart from that Jsearch seems to be non-existent in the Irish market. I've e-mailed them to ask if they are going to do anything in this market but I don't expect any developments. People just seem to use Google or an MSN search by default here.
Regards...jmcc
[1] Cutting out the holding page websites could knock as many as 4000 off this figure.
If you havent heard of them, chances are that "surfers" would not either.
Always ask them for hard evidence to back up their claims.
BTW - Let's not let this thread drift into a slaggingfest - let's stick to facts. Thanks guys.