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New Ask Jeeves TV Campaign

TV Ads now on air



11:19 am on Nov 6, 2002 (gmt 0)

WebmasterWorld Administrator ianturner is a WebmasterWorld Top Contributor of All Time 10+ Year Member

Ask Jeeves have started a new TV ad campaign to try and increase their market share in the UK.


11:22 am on Nov 6, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

I've seen it not that good though.

(it's about finding cheap cars online, a la kelkoo)


11:37 am on Nov 6, 2002 (gmt 0)

I have just cancelled my contract with ASK.co.uk

we were spending 2,000>3,000 a mth for the last 12 months.

However they just stitched us up good and proper, so we took the decision that we NO longer wish to work with people like them.



2:01 am on Nov 8, 2002 (gmt 0)

10+ Year Member

Hi all,

We use ASK Jeeves as an answer link and spend abotu 500 per month. We seem to get fairly good ROI. I'd be interested in why you cancelled Shakil. The only advert I have seen is the guy who had just bought a TV and his mate is amazed at the price.


7:11 pm on Nov 11, 2002 (gmt 0)


I'm curious

What does this ASK.co.uk contract involve at 2-3000 pcm?


9:20 pm on Nov 11, 2002 (gmt 0)

Answerlinks > Editorial Questions, with the answer being a direct link to your site.

Basically PPC, dressed up for the AskJeeves user, who thinks the Butler is recommending the site.

for demo purposes, try a search at www.ask.co.uk for "loans"

all the results under the section "Questions I can answer for you" are PPC campaigns.

Hope that clears things up.



12:31 am on Nov 12, 2002 (gmt 0)

10+ Year Member

Answerlinks > Editorial Questions
Basically PPC

Explains why the old anwser box has gone for our keywords.

Price or min budget anyone?


7:21 pm on Nov 12, 2002 (gmt 0)

I saw an AskJeeves Advert on TV in the UK today - they are really pushing for more public awareness.

Haven't analysed my logs fully yet - but they, and Teoma, seem to have found a new lease of life.


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