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WiseNut uses a relevancy ranking system for its searches that measures both the relative importance of the pages it finds and then the relevance of the pages within a given search. Kevin Kerrigan, COO of BTLookSmart said,
"With WiseNut's next generation index, we will deliver one of the most comprehensive and technologically advanced search solutions available online today."
"Portals and ISPs using BTLookSmart search solutions will be able to harness the enhanced search capabilities of WiseNut - increasing the scale, quality and relevance of their search directory services."
"BTLookSmart will initially integrate the WiseNut index into the BT Openworld search solution."
Internet users searching for information will benefit from the introduction of the WiseNut technology.
WiseNut's 'WiseGuide' tool will provide users with suggestions about how to make the most effective search enquiries.
'WiseGuide' automatically generates categories contextually related to the words within WiseNut search queries, allowing users to specify terms that narrow their search results.
It looks as though they are rolling out new servers to supply a quicker results search as well..
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Boy, I wonder how many dozen webmasters are trying to check their search results? :)
I have excellent ranking for dozens of my pages with Wisenut; only so-so ranking in the Look$mart directory for just my index page, and they absolutely murdered my description.
Am I correct in thinking Look$smart will be the directory and Wisenut will handle the search, with various integrations similiar to the Yahoo/Google deal?